Results 31 to 40 of about 346,361 (315)
Emotional branding speaks to consumers’ heart: the case of fashion brands
Fashion and Textiles, 2019 In this highly competitive market, fashion brands struggle to distinguish themselves to increasingly apathetic consumers. To become more competitive, fashion retailers employ emotional branding as a way to engage their customers, addressing the growing ...
Youn-Kyung Kim, Pauline Sullivan
doaj +1 more source
Convenience and Emotions through Facial Expressions: Evidence from Online Medication Shopping Behavior [PDF]
The Retail and Marketing Review, 2022 Convenience is a crucial factor for e-commerce websites and is closely linked to our emotions as the evaluation of the comfort and ease of shopping. However, the emotional component is insufficiently explored in studies.
Semra Ersöz, Prof Hendrik Schröder
doaj
The influence of demographic factors on perceived risks affecting attitude towards online shopping
South African Journal of Information Management, 2021 Background: Online shopping adoption has been rising in South Africa (SA). However, there is still a large majority of consumers who are not buying online because of certain risks associated with online shopping.
Khathutshelo M. Makhitha, Kate Ngobeni
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Proceedings of the Institution of Automobile Engineers, 1914 n ...
Clayden, A. Ludlow, Burchall, Harold
openaire +2 more sources
Fashion and Textiles, 2019 This study explored the costume evolution of the Star Wars film characters Padme Amidala and Leia Organa as romantic relationships were introduced and progressed and how this impacted their positions of power.
Mary C. King, Jessica L. Ridgway
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Sale the seven Cs: Teaching/training aid for the (e-)retail mix [PDF]
, 2005 The ‘4Ps’ of the marketing mix have long been popular with students, tutors, trainers and practitioners as a learning and teaching aid. The purpose of this paper is to present an equivalent tool for retail and e-retail: ‘Sale the 7Cs’.
Dennis, Charles +5 more
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European retail journals: a bibliometric analysis
, 2002 The 1990s have seen a major expansion in both the interest in retailing as an academic research subject and in the availability of European retail academic journals.
Sparks, Leigh, Findlay, Anne
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The UK Research Assessment Exercise (RAE 2008) and retail research output [PDF]
, 2010 The 2008 Research Assessment Exercise (RAE) in the United Kingdom provides a further opportunity to consider changing trends and patters in retail research, following on a previous commentary (Dawson et al. 2004).
Sparks, Leigh +3 more
core +1 more source
Arthritis Care &Research, EarlyView.Objective This study aimed to characterize cannabis product choices (cannabinoid content and formulation) among patients with rheumatologic conditions and their associations with patient factors, patient‐reported perceived side effects, and positive impacts.
Susan Zhang +10 more
wiley +1 more source
Fashion and TextilesRecently, there has been a lot of interest in industry and academia in virtual influencers (VIs). This study aimed to augment the understanding of VI marketing by exploring the relationship between VI’s characteristics (i.e., their humanlikeness level ...
Naan Ju, Terry Kim, Hyunjoo Im
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