Results 81 to 90 of about 30,379 (309)

New Product Pricing Strategy and the Sales Environment: An Exploratory Study

open access: yesMarketing Management Journal, 2000
New product pricing strategy and relationships to characteristics of the sales environment are investigated. Variables relating pricing strategy to marketplace conditions faced by the sales force do not appear to be covered in the literature, especially ...
LINDA ROCHFORD, THOMAS R. WOTRUBA
doaj   +1 more source

The Impact of Sales Force Effectiveness Implementation on Sales Achievement Performance The Case Study of a Global Biopharmaceutical Company in Central Taiwan

open access: yes, 2009
[[abstract]]The environment in which pharmaceutical companies promote their product has become increasingly tough over recent years as a number of trends and factors drive changes.
chung jen ming
core  

The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley   +1 more source

ANALISIS PENGARUH UMPAN BALIK SUPERVISI TERHADAP KINERJA

open access: yesJurnal Ilmu Sosial, 2016
Sales force was the company's main function that were directly related to consumer. Since then, they can verbally influence the consumer to decide or execute buying behaviour.
Ngatno Ngatno
doaj  

The Effect of Gender on Sales Managers’ and Salespeople’s Perceptions of Sales Force Control Tools

open access: yesMarketing Management Journal, 1995
This article investigates the role of gender on the perceptions of sales managers and salespeople of salesforce control systems. A series of focus groups and a national cross-sectional mail survey were conducted to determine specific components of ...
FRANK G. BINGHAM, CHARLES J. QUIGLEY
doaj   +1 more source

Classification of Empirical Work on Sales Promotion: A Synthesis for Managerial Decision Making [PDF]

open access: yes
Sales Promotion activities have gained strategic focus as markets are getting complex and competitive. Key managerial concerns in this area are budget allocation across elements of promotions as well as trade vis.
Vyas Preeta H, Mehta Bijal
core  

Clients´ Perceptions of Sales Force Expert Power [PDF]

open access: yes
Expert power is based on the awareness that a person in a power relationship possesses valuable knowledge, information, or skills (Raven, 1992, 2008). It builds customer trust, long-term relationships, customer satisfaction, loyalty, and exit barriers.
Fricke, Stefan
core   +1 more source

Is Precision Agriculture Technology Adoption Persistently Overestimated?

open access: yesAgribusiness, EarlyView.
ABSTRACT Precision agriculture is sometimes assumed to diffuse steadily over time, and industry planning frequently extrapolates early adoption trends forward. This study evaluates the accuracy of such expectations by comparing agricultural input dealers' forecasts of future service offerings with the actual levels of offerings that dealerships ...
Trey Malone   +5 more
wiley   +1 more source

Sales Force Control System Outcomes: A Comparison of the Beliefs of Salespeople and Sales Managers

open access: yesMarketing Management Journal, 1999
This paper reports the findings of a cross sectional study examining sales managers and salespeople's perceptions of the outcomes of sales control systems.
CHARLES J. QUIGLEY, FRANK G. BINGHAM
doaj   +1 more source

Rahasia Sukses Sales Supervisor Andal

open access: yes, 2009
Faktanya, banyak sales supervisor yang tidak dibekali pelatihan dan pengertian yang mendalam tentang tugasnya. Akibatnya, mereka menjalani profesi begitu saja, tanpa pernah mengerti hakikat sales supervisor yang efektif di bidangnya.Buku ini berupaya ...
Fikri C.Wardana
core  

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