Results 71 to 80 of about 30,379 (309)
U.S. Consumer Preferences for Cage‐Free Eggs and Hen Housing Policies
ABSTRACT Farm animal welfare (FAW) continues to be a divisive issue in the egg industry. In the United States, 10 states and most major retailers have implemented policies or voluntary pledges to transition to 100% cage‐free egg sales. We use best‐worst scaling and discrete choice experiments to evaluate U.S.
Vincenzina Caputo +3 more
wiley +1 more source
An investigation into the antecedents and consequences of collaboration between sales and marketing [PDF]
This thesis explores the antecedents and consequences of collaboration between sales and marketing. The results suggest that collaborative sales and marketing functions have benefits for the organisation in terms of improved business performance.
Le Meunier-FitzHugh, Kenneth Paul
core
ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn +3 more
wiley +1 more source
Relationship selling impact on sales effectiveness: an evaluation from a health insurance agent’s perspective [PDF]
This research paper examines the relationship selling impact on sales effectiveness in Health Insurance from an agent’s perspective. The study analyzed primary data by personal interaction with respondents in the Karnataka region, India, and used ...
Santosh Nayak +3 more
doaj +1 more source
Entrepreneurial orientation in sales managers – blessing or curse? [PDF]
EO and sales manager ...
Hinterhuber, Andreas
core
Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?
ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik +3 more
wiley +1 more source
Liaisons as Sales Force: Using Sales Techniques to Engage Academic Library Users
In Brief Liaison librarians are assuming a wide variety of new roles that serve their institutions’ students, staff, and faculty. An essential foundation of these new roles is the ability to engage with the liaison’s user community.
Nathaniel King, Jacqueline Solis
doaj
Identifying the concept, causes and consequences of salesforce culture (The case: Bank Mellat) [PDF]
Competition in the banking industry is based on the ability of bank staff to deliver high quality customer service. Sales leaders often attribute the organization's success to its culture.
seyed Reza Seyed Javadin +4 more
doaj
ZS Associates: Sales Force Sizing
This case describes a consulting firm that is assisting a pharmaceutical company as it faces a strategic question regarding how to determine the size of its sales force.
Sameer Kumar +2 more
core +1 more source
Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises
ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley +1 more source

