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Sales Management and Sales Communication of SMEs [PDF]
EUROPEAN RESEARCH STUDIES JOURNAL, 2013 1. Introduction In small and medium-size businesses it is often very difficult to distinguish the boundaries between marketing management and sales management. In many cases marketing and sales form one department that prepares sales and marketing plans. In any case it is not possible to simplify the actual sales activities and talk only about purchase
Karel Havlíček, Ondřej Roubal
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International Journal of Corporate Social Responsibility, 2020 Sustainability is currently one of the main issues in all media and in society as a whole and is increasingly discussed in science from different sides and areas.
Wanja Wellbrock +3 more
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The Sorting Process as a Tool for Promoting the Demand of Heterogeneous Customers
Mathematics, 2021 The present study concerns product diversification. The products differ in size, shape, flavor, fat content, etc., so that the producer can more specifically modify the particular product to the unique requirements of nonhomogeneous customers.
Tchai Tavor +2 more
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Sales management. Methodology of Improving the efficiency of the company’s sales system
Управленческие науки, 2022 The unyielding efforts to develop a methodology for building a sales management system are yet another proof of its relevance. These efforts will continue, as the business community needs a sustainable and consistent operation model.
A. I. Nazarov
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Sovereign Wealth Funds: Issue of transparency [PDF]
Megatrend Revija, 2015 Subject of the paper includes Sovereign Wealth Funds and the formation of the first regulatory framework for their investment activities. Sovereign Wealth Funds invested a significant amount of money in Western financial institutions during the global ...
Petrović Daliborka, Ćurčić Boris
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Channel Switching Behavior From Traditional Grocery Stores to Branded Grocery Chains in Karachi
JISR Management and Social Sciences & Economics, 2014 The advent of branded grocery chains has compelled customers to switch from traditional grocery stores to branded grocery chains or monthly grocery purchase. This phenomenon has been recently observed in Pakistan. The aim of this study is to explore the
Muhammad Mubin Jaliawala +1 more
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Drawing a fuzzy cognitive model of a smart tax system based on the requirements of the digital economy [PDF]
حسابداری و بودجهریزی بخش عمومیThe rapid transformation of digital technologies and the expansion of the data-driven economy have posed serious challenges to traditional tax systems, making the design of a localized model aligned with the digital economy a strategic necessity.
Yousef Mohammad karimi, Karim Goolabi
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Multi-channel sales strategy as a competitive advantage in wholesale trade
Современная конкуренция, 2020 Relevance. The multi-channel sales strategy involves the simultaneous use of different sales channels by the trading company. This can be wholesale and retail sales, for example, online stores and regular offline stores located in shopping centers and ...
Yu A. Nikulina, G. N. Chernukhina
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Use of the Backhaus model in marketing and sales-force management as a predictor of B2B buying behavior [PDF]
Ekonomski Pogledi, 2014 Contemporary business landscape is depicted by dominant orientation towards the economy of scale, specialization and increased dependency on building strong and long-term relationship with plethora of buyers in highly competitive markets.
Pantelic Darko, Sengleitner Viktoria
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Forum Scientiae Oeconomia, 2019 The term ‘blockchain’ describes a technical concept, which records data in a predetermined way on the different systems of all associated users in a cryptographic mode. This procedure is a revolutionary technology for business models in different fields.
Günter Hofbauer, Anita Sangl
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