Results 11 to 20 of about 441,925 (303)
An ecosystem service-dominant logic? – integrating the ecosystem service approach and the service-dominant logic [PDF]
Journal of Cleaner Production, 2016 Natural and business ecosystems are complex and dynamic service systems that interact through the utilization of ecosystem service offerings for human well-being. Currently, natural and business sciences have not developed a shared and common set of service-based terms or concepts for discussing ecosystem service offerings in the process of value co ...
Matthies, Brent D. +13 more
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Profit: Jurnal Administrasi Bisnis, 2020 The Service-Dominant Logic (SDL) concept was first promoted by Vargo & Lusch (2004a) because of a shift in marketing perspective that prioritizes services in the exchange process.
Firda Melani Zalyus, Yusri Abdillah, Mohammad Iqbal
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Service-Dominant Logic Utilized to Revitalize a Golf Course:
Maketingu rebyu, 2020 The number of users in golf courses has decreased recently. The purpose of this study was to investigate a marketing strategy to revitalize the golf course operation business.
Shogo Wakabayashi
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Applied System Innovation, 2022 This paper describes a study of the elements of service innovation for artistic painting creation enterprises from the service-dominant logic point of view. This research mainly aimed to (1) explore how to integrate the concepts of service innovation for
Szu-Yao Lin
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Agent-Based Simulation of Banking Service Supply Chain Based on Service-Dominant Logic [PDF]
مدیریت بازرگانی, 2017 Considering the development of services in global economy, redefinition of supply chain management in this context is necessary because the concept of supply chain management cannot be applied to service-oriented businesses. Therefore, this paper aims to
Saeedeh Mansouri +3 more
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An effect of value co-creation on student benefits in COVID-19 pandemic
International Journal of Engineering Business Management, 2021 The study is to propose a theoretical framework for a value co-creation process based on Service Dominant logic and to explore the effect of value co-creation on student benefits in a higher education environment.
Byung–Hak Leem
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Exploring factory digital production support system through the lens of Service Dominant logic [PDF]
ITM Web of Conferences, 2022 This paper attempts to understand innovation in the production environment of three different digital systems that support the manufacturing processes of industrial firms.
West Shaun +3 more
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A conceptual model of service exchange in service-dominant logic [PDF]
, 2010 The service system is the basic abstraction of Service Science. This paper proposes the Resource-Service-System model as a conceptual model of service systems interacting in service exchanges, assuming a service-dominant logic economic worldview.
Poels, Geert
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Service-Dominant Logic (SDL): a Road Map for a Successful Marketing Management
Iğdır Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2022 Different schools and approaches have appeared in marketing management since the beginning of the twentieth century due to customers’ attitudes, needs, expectations, and market conditions. Emerging schools generally included some
Esra Demirbaş
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Service-dominant logic for exploring modular business service system [PDF]
, 2014 Investigating the management of the three dimensions of modular business service system from the perspective of the service-dominant (S-D) logic. An integrated approach with an abductive research process in theory building was conducted through case ...
Lin, Yong, Yue, Feng, Zhou, Zhenkun
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