Results 31 to 40 of about 7,026,396 (251)

Co-Creating Service Value from Data in a Public Administration Context

open access: yesYearbook of Swiss Administrative Sciences, 2022
Data are of increasing importance in the digital transformation of the public sector, but their potential has not yet been fully exploited. Service-dominant logic (S-D logic) is a principle according to which data creates value only when it is utilized ...
Ulrike Baldenweg-Bölle   +2 more
doaj   +1 more source

ITIL Compliance with Service-Dominant Logic

open access: yes, 2020
The increased recognition of the benefits of Service-Dominant (S-D Logic) has encouraged IT organizations to adopt an S-D Logic perspective. In order to streamline the service transformation process, a majority of them are using the best practice ITIL ...
Göbel, Hannes,   +2 more
core   +1 more source

Towards A Value-Dominant Logic of Marketing

open access: yesMises, 2019
Inspired by Vargo & Lusch’s Service-Dominant Logic (SDL) and relying on the Austrian School’s individualism and subjectivism, we use knowledge from economics to better support the discussion of the primary topic of Marketing: that of value creation ...
Hunter Hastings   +2 more
doaj   +1 more source

Touristic destination image in light of the service dominant logic of marketing [PDF]

open access: yesTourism & Management Studies, 2018
This paper analyzes the composition and internal arrangement of touristic seaside destinations in Brazil, in light of three not-yet tested theories: the Means-End Chain (Gutman, 1982), the Service Dominant Logic of Marketing (Vargo & Lusch, 2004), and
Edar da Silva Añaña   +2 more
doaj   +1 more source

Rethinking Service Companies’ Business Logic: Do We Need a Customer-Dominant Logic as a Guideline? [PDF]

open access: yes, 2009
Purpose –This paper explores and expands the roles of customers and companies in creating value by introducing a new a customer-based approach to service. The customer’s logic is examined as being the foundation of a customer-based marketing and business
Sundström, E,   +19 more
core   +1 more source

Analyzing service production at the micro level: Actors and practices

open access: yes, 2018
https://au.sagepub.com/en-gb/oce/the-sage-handbook-of-service-dominant-logic/book254774 ...
Kjellberg, H, Thomé, K, Nenonen, S
core   +1 more source

Co-creating brands: Diagnosing and designing the relationship experience. [PDF]

open access: yes, 2009
The traditional goods-dominant logic of marketing is under challenge and leading researchers are now emphasizing the new service-dominant logic [Vargo, S.L., Lusch, R.F., Evolving to a new dominant logic for marketing. J Mark 2004; 68 (1): 1–17.]. One
Adrian Payne   +7 more
core   +1 more source

Evolving to a new service-dominant logic for health care

open access: yes, 2016
Consumers value health and a sense of well-being. The health care system cannot supply these values, but only "products" such as hospitalization, ambulatory care, medications, procedures, and preventative care.
Lusch, Robert, Joiner, Keith
core   +1 more source

Service-dominant logic perspective on technology-based business incubator

open access: yesCogent Business & Management
This research article examines the implementation of service-dominant logic in technology-based business incubators, specifically focusing on Bandung Techno Park in Indonesia.
Eka Yuliana   +3 more
doaj   +1 more source

Bistable Isochoric Chiral Metamaterials with Reprogrammable Multiaxial Responses

open access: yesAdvanced Functional Materials, EarlyView.
An isochoric bistable rotational unit cell enables in situ modification of internal contact conditions post‐fabrication, without altering the global envelope dimensions of the surrounding architecture. By selectively switching between open and closed states, the tessellated chiral metamaterial can reprogram its volumetric response, including bulk ...
Shujia Chen   +3 more
wiley   +1 more source

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