Results 11 to 20 of about 152 (142)
From Showroom to Click: Antecedents of Showrooming in the Omnichannel Experience
Jurnal Maksipreneur: Manajemen, Koperasi, dan EntrepreneurshipThis study examines how price sensitivity and trust in online sellers influence showrooming behavior, with omnichannel experience satisfaction serving as a mediator.
Rahmawati Rahmawati, Aang Curatman
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Development of Smart Showroom [PDF]
Proceedings of the International Symposium on Automation and Robotics in Construction (IAARC), 2008 We have been studying “Smart Robotics Building”. That is an idea of a building where robots can easily move and offer various services to us, using IT infrastructures around them. “Smart Showroom” is a part of “Smart Robotics Building”. In the showroom, a robot automatically gives us a grand tour around exhibitions.
Y. Fukase +3 more
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Optimal Showroom Service Strategy and Power Structure for Retailers considering Consumer Return
Discrete Dynamics in Nature and Society, 2021 This paper investigates the optimal showroom service strategy and power structure for online and offline retailers considering online consumer return. Combining two service strategies and three competition power structures, six models are constructed to ...
Xuemei Zhang +4 more
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Customer Showrooming Behavior and the Effect on Salesperson Performance
DeReMa (Development Research of Management): Jurnal Manajemen, 2017 Indonesia has become the biggest market for e-commerce as it has 250 million inhabitants. Growth of internet and online shopping has made retailers expand their businesses via smartphones.
Isabelle Sarah Astari +2 more
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Differences between webrooming and showrooming in terms of selected consumer perception factor
Entrepreneurship and Sustainability Issues, 2022 In order to find out whether customers perceive (any) differences between the types of shopping channels (webrooming or showrooming) when it comes to buying clothes and footwear (given the selected factors), the study used the theoretical framework of ...
Mária Oleárová +3 more
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Regulation of Narrow Price Parity Agreements in Multi-Sided Markets
Журнал институциональных исследований, 2021 The article discusses the regulatory regime of digital multi-sided markets. It analyzes narrow price parity clauses designed to prevent a showrooming by depriving the supplier of the right to offer lower rates on its own website than on the platform.
Nataliya B. Dzagurova, Anna V. Tikhonova
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Showrooming e Webrooming: como o estudo destes comportamentos tem sido discutido na literatura
Navus: Revista de Gestão e Tecnologia, 2019 Este estudo tem como objetivo analisar a produção científica, nos idiomas inglês e português, sobre os comportamentos showrooming e webrooming. Realizou-se um estudo bibliométrico, de abordagem mista, com pesquisa nas bases Portal de Periódicos CAPES ...
Gabriela Pastre +1 more
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American Journal of Industrial and Business Management, 2018 Showrooming has deeply affected the retail market in the past decade. As consumers became able to easily compare prices on their mobile devices, they started using retail stores to try on and experience products and then they ordered online the lower priced versions they liked best to be delivered directly to their homes. As retailers are trying to
Nistor, Cristina, Nyer, Prashanth
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When Gains Outweigh Risks: Understanding Hybrid Shopping BehaviorBehaviours Among Consumers in Iloilo City, Philippines [PDF]
The Retail and Marketing ReviewThis research investigates showrooming and webrooming behaviours, using Prospect Theory to understand consumer shopping patterns between physical stores and online platforms.
Jose Neil Hortillo +1 more
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Understanding Omnichannel Behavior:
Maketingu Janaru, 2020 In this paper, we applied several findings from multichannel research to understand customer-engagement behaviors, such as app use in an omnichannel environment, and explored the relationship between these behaviors and customer or retailer evaluations ...
Ushio Dazai +3 more
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