Results 11 to 20 of about 25,707 (307)
Antonymy in an Advertising Slogan
Известия Южного федерального университета: Филологические науки, 2021 The relevance of this work is due to the priority of such research areas as pragmalinguistics, the theory of persuasion, the theory of antonymy and the linguistics of creativity, as well as the need of further investigation of expressive potential of ...
Natalya B. Boeva-Omelechko
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Internet Analysis of Figurative Language in Automotive Advertisement Slogans
Journal of Pragmatics Research, 2022 This study aims to figure out what figurative language was utilized in the slogan and assess what that figurative language means in context. The data for this study came from advertising on the internet.
Karta Atmaja
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Le slogan de campagne entre effet de style et argumentation : les législatives ivoiriennes de 2016
Argumentation et Analyse du Discours, 2020 Drawing on a body of campaign slogans form the 2016 legislative elections in 2016, this study examines the practice of a genre of electoral discourse.
Dorgelès Houessou
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BENTUK MORFOLOGIS SLOGAN-SLOGAN DI LINGKUNGAN KOTA AMBON
, 2023 Penelitian ini merupakan penelitian deskriptif kualitatif yang mengkaji bentuk morfologis pada slogan-slogan yang terdapat di lingkungan Kota Ambon. Ada yang ditulis pada spanduk, juga stiker tempel, tetapi kebanyakan slogan tertulis pada papan.
da Costa, Romilda Arivina +3 more
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Analisis Makna Konotatif Pada Slogan-Slogan di MAN 2 Jakarta
, 2023 This study aims to (1) find out the types of slogans contained in MAN 2 Jakarta, (2) find out the connotative meaning of slogans in MAN 2 Jakarta. This study used a type of qualitative descriptive research.
Fitriah, Zahwa Nur +2 more
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Analisis wacana kritis Norman Fairclough terhadap bahasa slogan aksi demonstrasi guru di Samarinda
Diglosia, 2023 This research discusses the great turmoil that occurred in October 2022 in the education environment of Samarinda City regarding the issue of removing teacher incentives.
Rinda Cahya Mudiawati +2 more
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Jingle Modification: Does Slogan Help?
, 2022 In advertising, jingle modifications are often done to inject freshness and to avoid wear-out. This study seeks to determine the effects of jingle modification on brand attitude and brand recall, and the moderating effects of slogan on that relationship.
Hussain Sadri, Wan Faeeza +1 more
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PROBLEM OF ACHIEVING A FULL-FLEDGED REALIA TRANSLATION
Sovremennye Issledovaniâ Socialʹnyh Problem, 2022 Background. The researchers’ task is to determine in due time the main trends leading to changes in languages, their structures in order to be able to influence negative phenomena, turning them into positive dynamics. Purpose.
Julia V. Artemyeva, Julia V. Yavari
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Realization of the Patriotism Idea in Film Discourse Based on Russian Patriotic Cinema
RUDN Journal of Language Studies, Semiotics and Semantics, 2022 In recent years due to a significant increase in the interest of the Russian film audience to the patriotism topic and the emergence of a social demand for Patriotic cinema, there has been a significant growth in the film distribution share that affects ...
Vladislav E. Anisimov +2 more
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Understanding Anti-COVID-19 Vaccination Protest Slogans in the US
Frontiers in Communication, 2022 This study aims to investigate public protest slogans in response to the Biden Administration's announcement of two COVID-19 vaccination regulations on November 4, 2021.
Tim F. Liao
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