Results 61 to 70 of about 102,189 (286)

Differentiation of Social Marketing and Cause-Related Marketing in US Professional Sport [PDF]

, 2012
Several studies have focused on cause-related sport marketing (CRM), yet few have examined social marketing in sport. The purpose of this study was to show how both are unique strategies employed in sport to achieve corporate social responsibility.
Lough, Nancy L., Pharr, Jennifer Renee
core   +2 more sources

Experimental methods in chemical engineering: Atomic absorption spectrometry—AAS

The Canadian Journal of Chemical Engineering, EarlyView.
Abstract Elements absorb electromagnetic radiation (light) of a specific wavelength in proportion to the number of atoms in its path. As the atoms absorb this light energy, electrons rise from the ground state to an excited state. In atomic absorption spectrometry (AAS), high temperatures produce clouds of atoms from the sample (atomization) and ...
Emily Cintia Tossi de A. Costa, Jildimara de Jesus Santana, Viviane de Oliveira Campos, Felipe Fernandes Barbosa, Gregory S. Patience   +4 more
wiley   +1 more source

Performance comparison of pressure swing adsorption and amine‐based absorption for synthesis gas purification

The Canadian Journal of Chemical Engineering, EarlyView.
Comparison of PSA and amine‐based absorption for syngas purification shows that PSA offers lower energy intensity, global warming potential, and minimum selling price, making it a more sustainable option. However, absorption achieves higher syngas purity. A GREENSCOPE‐based multi‐criteria assessment guides optimal process selection.
Magno Fonseca Santos, Antonio Esio Bresciani, Rita Maria Brito Alves   +2 more
wiley   +1 more source

Using bricolage to facilitate emergent collectives in SMEs [PDF]

, 2012
Starting a new business is often done in a realm of improvisation if resources are scarce and the business horizon is far from clear. Strategic improvisation occurs when the design of novel activities unite.
Deschoolmeester, Dirk, Devos, Jan, Van Landeghem, Hendrik   +2 more
core   +1 more source

Study protocol: developing a decision system for inclusive housing: applying a systematic, mixed-method quasi-experimental design [PDF]

, 2016
Background Identifying the housing preferences of people with complex disabilities is a much needed, but under-developed area of practice and scholarship.
A Schulz, A Tong, AL Delbecq, Ali Lakhani, Australian Institute of Health and Welfare (AIHW), B Fawcett, C Cameron, C-C Leong, Clare Townsend, Courtney J. Wright, D McFadden, D McFadden, D Weisbrot, Dianne Smith, DL Morgan, EH Forman, EJ Burton, Elizabeth Kendall, GW Evans, Heidi Zeeman, HH Goldman, I Dyck, I Wiesel, IJ Chen, J Clark, J Walsh, JA Veitch, JD Kendrick, Jennifer A. Whitty, JFP Bridges, JH Hibbard, L Bond, L Bostock, L Saugeres, LL Thurstone, M Alexander, M Foster, M Herdman, M Piat, M Piat, M Ryan, M Schweitzer, MJ Liberatore, MM Shepley, MP Lawton, N Ahmed, N Welch, PricewaterhouseCoopers, Quarterly Brain Injury Services Meeting Group, R Imrie, R Johnson, R Rabin, RD Hays, RS Ulrich, S Katz, Samantha Kennerley, T Kyle, The WHOQOL Group, TL Saaty, TL Saaty, World Health Organization   +60 more
core   +2 more sources

When Corporations Nudge for Good: Examining the Effectiveness of Corporate Social Marketing Initiatives in Influencing Intention to Change

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT Firms invest heavily in corporate social initiatives (CSIs), yet evidence of behaviour change remains limited. This study examines whether corporate social marketing (CSM) elicits stronger behavioural intentions to change than other CSI formats, such as philanthropy and cause‐related marketing (CRM), and identifies the psychological mechanisms
Paul Blaise Issock Issock
wiley   +1 more source

All in a moment: Continuous response measurement method for analyzing dynamic science communication content

Advancements in Agricultural Development
Science communication strategy plays a crucial role in effectively conveying scientific information to target audiences. While various models exist for developing communication strategies, many focus on measuring the effectiveness of communication ...
Lauri M. Baker, Ashley McLeod-Morin, Anissa Mattox   +2 more
doaj   +1 more source

Exploring digital leadership - TOE framework in CRM adoption by SMEs in developing countries [PDF]

RAUSP Management Journal
Purpose – This study aims to investigate how small and medium enterprises (SMEs) in developing countries can leverage customer relationship management (CRM) for business growth.
Yoga Religia, Yussi Ramawati, Asri Sekar Mawar Firdausi, Dedy Sunaryo Nainggolan   +3 more
doaj   +1 more source

CRM Framework for Higher Education in Mauritius [PDF]

, 2017
This research paper provides a conceptual CRM framework that may be used by public universities in Mauritius for managing student relationships. Several important components have been identified for improving relationships with students based on a survey
Alsaid, L., Roopchund, R.
core  

Considerations for drug trials in hypertrophic cardiomyopathy

ESC Heart Failure, Volume 12, Issue 2, Page 1095-1112, April 2025.
Abstract Hypertrophic cardiomyopathy (HCM) is a heterogeneous condition with potentially serious manifestations. Management has traditionally comprised therapies to palliate symptoms and implantable cardioverter‐defibrillators to prevent sudden cardiac death. The need for disease‐modifying therapies has been recognized for decades.
John P. Farrant, Matthias Schmitt, Anna B. Reid, Clifford J. Garratt, William G. Newman, Aneil Malhotra, Rhys Beynon, Masliza Mahmod, Betty Raman, Robert M. Cooper, Dana Dawson, Thomas Green, Sanjay K. Prasad, Anvesha Singh, Susanna Dodd, Hugh Watkins, Stefan Neubauer, Christopher A. Miller   +17 more
wiley   +1 more source