Results 231 to 240 of about 19,093 (256)

Social Customer Relationship Management (Social CRM)

Business & Information Systems Engineering, 2012
Rainer Alt, Olaf Reinhold
openaire   +2 more sources

Social Customer Relationship Management

2020
Rainer Alt, Olaf Reinhold
openaire   +1 more source

Social customer relationship management - CRM social

2012
La cultura del Customer Relationship Management (CRM), o la orientación empresarial hacia el cliente, describe un cambio de mentalidad en el seno de la empresa estrechamente relacionado con la esencia y las potencialidades de las herramientas Web 2.0. Los nuevos clientes, el consumidor social, están informando, compartiendo, criticando y recomendando ...
openaire   +1 more source

Addressing distress management challenges: Recommendations from the consensus panel of the American Psychosocial Oncology Society and the Association of Oncology Social Work

Ca-A Cancer Journal for Clinicians, 2021
Teresa L Deshields, Brad Zebrack, Ryan Nipp   +2 more
exaly  

Ambidexterity in the context of social Customer Relationship Management

2020
Doutoramento em ...
openaire   +1 more source

Social Customer Relationship Management (SCRM)

Business + Innovation, 2011
Alexander Preckel, Peter Weber
openaire   +1 more source

Understanding social customer relationship management adoption: qualitative insights

Journal of Strategic Marketing, 2023
Thilini Chathurika Gamage, Nicholas Ashill, Athula Gnanapala   +2 more
exaly  

Brand Crisis and Customer Relationship Management on Social Media: Evidence from a Natural Experiment from the Airline Industry

Information Systems Research, 2023
Ramah Al Balawi, Liangfei Qiu, Yuheng Hu
exaly  

Strengthening customer relationship in the social media era. The importance of customer relationship orientation and customer knowledge management

2017
Social media enable firms to better involve customers in co-creation and innovation processes, and to improve customer knowledge management to achieve greater performance. The study analyzes the net effect of customer relationship orientation through customer collaboration and customer role in innovation on customer knowledge management and on customer
Mazzucchelli, A, Chierici, R, Ceruti, F, Di Gregorio, A.   +3 more
openaire   +2 more sources

The relationship between social customer relationship management (CRM) and customer engagement: an exploratory study

2020
The proliferation of social media (SM) technologies is changing the way in which companies conduct their business. Customers utilize these technologies as a means of finding information about products, services or companies, in order to help them to make purchase decisions.
openaire   +1 more source