Results 71 to 80 of about 28,701,845 (294)
Behaviorally Adaptive and Inclusive Advanced Driver‐Assistance Systems
Advanced Intelligent Systems, EarlyView.Advanced driver‐assistance systems (ADASs) are mapped as evolving human‐centered, adaptive technologies linking sensing, driver monitoring, AR/HUD interfaces, patents, regulation, and inclusive design. The review identifies gaps in real‐world evidence, diverse‐driver validation, gaze metrics, and governance, outlining a roadmap for safer, behaviorally ...
Jana Skirnewskaja +2 more
wiley +1 more source
How Social Communications Influence Advertising Perception and Response in Online Communities?
Frontiers in Psychology, 2017 This research aims to explore how social communications of online communities affect users’ perception and responses toward social media advertising. We developed a conceptual model based on the SBT, encapsulating 9 constructs and 10 hypothesis extracted
Fue Zeng +4 more
doaj +1 more source
AI &Innovation, EarlyView.ABSTRACT Generative AI is radically transforming how creative authorship is understood, attributed, and governed across the world’s cultural and creative industries. As AI systems increasingly produce outputs that organisations and audiences recognise as creative, foundational assumptions about who authors creative work, who receives credit for it, and
Ololade A. Shonubi
wiley +1 more source
Making social media research reproducible [PDF]
, 2015 The huge numbers of people using social media makes online social networks an attractive source of data for researchers. But in order for the resultant huge numbers of research publications that involve social media to be credible and trusted, their ...
Hutton, Luke, Henderson, Tristan
core +1 more source
Advertising Media and the Green Environmental Aspect [PDF]
Previous research has shown that consumer trust in advertising is low and continues to diminish. Researchers have also found that a big share of advertising investments is placed in less favorable media which can contribute to consumers’ increasing ...
Rademaker, Claudia A.
core
How Sustainable Social Media Advertising Affect Visitors’ Decision to Attend a Festival Event?
, 2021 This research aims to investigate the possibilities of event visitors being persuaded to purchase tickets by music festival advertising on social media. Music festival and social media in general were chosen to be analyzed in two major areas: advertising
Luyi Qiu +7 more
core +1 more source
American Journal of Agricultural Economics, EarlyView.Abstract This study develops and empirically estimates a structural framework to decompose the causal pathways of multilevel behavioral interventions targeting adolescent health behaviors. We apply this framework to the Kids SIPsmartER (KSS) program, a 6‐month, school‐based intervention evaluated through a clustered randomized controlled trial in rural
Naveen Abedin +5 more
wiley +1 more source
The role of venture‐financed startups in innovation for US agriculture
American Journal of Agricultural Economics, EarlyView.Abstract To evaluate the role played by startup companies in the innovation ecosystem of US agriculture, we compile a unique dataset of 6024 new entrants founded 1987–2019 that details their financing lifecycles, annual economic performance, and patenting activities.
Gregory D. Graff +2 more
wiley +1 more source
Jurnal PerformaAbstrak: Penelitian ini dilakukan dengan TikTok app sebagai objek penelitian. Penelitian ini bertujuan untuk mengetahui pengaruh Live Commerce dan Social Media Advertising terhadap Purchase Intention dengan variabel Impulse Buying Behavior yang ...
Wilbert Suwignyo +1 more
doaj +1 more source
The Effect of AI-Generated Content in Social Media Advertising on Customer Engagement [PDF]
المجلة العربية للإدارةThe rapid rise of generative artificial intelligence has changed how brands create and distribute advertising content on social media platforms. Artificial intelligence-generated content (AIGC) enables marketers to produce advertising copy, visuals ...
Doaa Ayoub, Yasmin Elbanna, Wael Kortam
doaj +1 more source