Results 81 to 90 of about 28,701,845 (294)

Improving access to new technologies: An experiment with Kenyan input sellers

American Journal of Agricultural Economics, EarlyView.
Abstract Agrodealers play a critical role in rural economies, selling essential inputs for agricultural production, stocking new products, and providing farmers with technical advice. However, uncertainty can discourage them from stocking newer, less familiar products, limiting the availability of innovative technologies and leading to market failures ...
Sarah W. Kariuki, Francisca N. Muteti, Annemie Maertens, Michael Ndegwa, Hope Michelson, Mercy Mbugua, Jason Donovan   +6 more
wiley   +1 more source

Advertising in Instagram Social Media

Semantik: Journal of Social, Media, Communication, and Journalism
Advertising is currently facing significant difficulties, whether people know the effect of the number of advertisements on advertising saturation. The public is presented with communication tools by the new era media. Anyone involved in advertising should be aware of this situation because the evolution of advertising is parallel to the new media ...
Melva Silvira, Riswanto Riswanto
openaire   +1 more source

Price Competition, Advertising and Media Market Concentration [PDF]

In media markets, the value of advertisement exposure depends on circulation, and media consumers’ valuation is affected by advertising. This paper analyzes media market competition in a duopoly framework.
Häckner, Jonas, Nyberg, Sten
core  

Firm turnover under asymmetric information: Tanzania's agro‐dealer sector

American Journal of Agricultural Economics, EarlyView.
Abstract We study firm turnover (i.e., entry and exit) and its consumer implications in a market characterized by asymmetric information. Using a three‐round census of agro‐dealers in Tanzania's Morogoro Region, we document annual firm entry and exit rates of 33% and 17%, respectively.
Alix Naugler, Hope Michelson, Sarah Janzen, Christopher Magomba   +3 more
wiley   +1 more source

The participation of social media effect on the advertising performance: Moderating participation of buyer satisfaction [PDF]

International Journal of Data and Network Science
Social media has recently drawn the attention of regulators and current research because of its importance in meeting client demand and improving an organization's marketing success.
Ghaleb Elrefae, Mohammed Nuseir
doaj   +1 more source

Master narratives as “colonial propaganda” and counternarratives as “refusal”: How African Australians reimagine racial dignity in Australia

American Journal of Community Psychology, EarlyView.
Abstract This paper utilizes the concept of “colonial master narratives” to examine how racial propaganda is mobilized in the Australian imaginary to “flatten” the stories of Blac/k people and how African Australians deploy counternarratives to reject these racialized projections.
Kathomi Gatwiri, Samara Kim
wiley   +1 more source

A bibliometric analysis of digital advertising in social media: the state of the art and future research agenda

Cogent Business & Management
This study provides a comprehensive bibliometric analysis of social media digital advertising, examining 474 journal articles published between 2000 and 2023.
Subhajit Pahari, Anupam Bandyopadhyay, Vijay Kumar V. M., Sameer Pingle   +3 more
doaj   +1 more source

Sleep Disturbances in Adults With Tuberous Sclerosis Complex: Influences of Treatment and Clinical Features

American Journal of Medical Genetics Part A, EarlyView.
ABSTRACT Tuberous sclerosis complex (TSC) is a genetic condition with multisystem neurocutaneous signs, including hamartomas, epilepsy, and neuropsychological difficulties. Although sleep disorders are increasingly recognized in TSC, they remain poorly described in adults.
Kirstin A. Risgaard, Laura Farach, Hope Northrup, Sarah L. Wilson, Deborah Pearson, Syed Hashmi, Kate Richardson   +6 more
wiley   +1 more source

Modulating Local Coordination in Single‐Atom Catalysts: From Fundamental Concepts to Emerging Breakthroughs in Electrocatalysis

Angewandte Chemie, EarlyView.
This review summarizes atomic‐level design strategies for single‐atom catalysts, emphasizing modulation of the local coordination environment, active‐site geometry, and metal‐support interactions to optimize catalytic activity and stability in electrocatalytic energy conversion applications.
Ashwani Kumar, Harun Tüysüz
wiley   +2 more sources

La communication publicitaire entre discours et dialogisme sur les réseaux sociaux : interférences et influences sociales [PDF]

Revue Hybrides
The aim of this article is to explore social issues of advertising communication on social media. In this context, one could first attempt to study the advertising language oscillating between the commercial and the social where we may outline the ...
Safa Slimen
doaj