Results 41 to 50 of about 27,950,601 (288)
BackgroundHistorically, pharmaceutical companies have struggled with trust and brand reputation among key stakeholders and have adopted innovative marketing strategies to reach patients directly and rebuild those relationships ...
Erin Willis +4 more
doaj +1 more source
Providing a Model for Sustainable Influence r-Based Marketing in Social Media [PDF]
Sustainable marketing harnesses the power of social media as a technology tool, facilitating direct interactions between consumers and the potential influence on their beliefs and behavior.
Ghasem Zarei, Golsum akbari arbatan
doaj +1 more source
Social Media Influencers’ Role in Shaping Political Opinions and Actions of Young Audiences
Social media influencers have become an indispensable part of social media, informing audiences, especially young ones, about various topics, such as beauty, lifestyle, or food.
Christina Peter, Luisa Muth
doaj +1 more source
Influence Pathway Discovery on Social Media
This paper addresses influence pathway discovery, a key emerging problem in today's online media. We propose a discovery algorithm that leverages recently published work on unsupervised interpretable ideological embedding, a mapping of ideological beliefs (done in a self-supervised fashion) into interpretable low-dimensional spaces.
Xinyi Liu +15 more
openaire +3 more sources
Influencers: the habermasian rationality in social media. [PDF]
This paper analyses the rationality of social media as a public sphere according to Habermas and how it affects the influencer phenomenon. Also, this work discusses the emancipatory specifics of the digital sphere. Together with McLuhan and Baudrillard’s
Žemaitytė, Ugnė,
core
Social Media Influencers and The Dietary Choices Among University Students [PDF]
This study investigated the attitude and subjective norms of students on Social Media Influencers (SMIs) towards the behavioural intent on their dietary choices in accordance with the Theory of Reasoned Action.
Bruno, D. E. (Diandra) +5 more
core +1 more source
Nowadays, social media influencers play a significant role in the world of marketing. Social media influencers reach large audiences by producing content on social media platforms, and they exert considerable impact on these audiences.
Kamil Çelik, Ahmet Taş
doaj +1 more source
Social percolation and the influence of mass media [PDF]
6 pages including 4 ...
Proykova, Ana, Stauffer, Dietrich
openaire +2 more sources
Comparative Drug Response Profiling in Neuroblastoma Cell Lines and Patient‐Derived Tumor Organoids
ABSTRACT High‐risk neuroblastoma remains a leading cause of pediatric cancer mortality, and improved preclinical models are needed to guide therapeutic developments. We screened seven high‐risk neuroblastoma cell lines and three patient‐derived tumor organoids with 528 compounds alongside bone marrow controls, and compared them with external datasets ...
Krzysztof Wierbiłowicz +12 more
wiley +1 more source
Social Media Influencers Defined by Adolescents [PDF]
Social media influencers have emerged as digital celebrities, positioning themselves as role models for different audiences, particularly young people.
Feijoo, Beatriz +4 more
core +1 more source

