Results 251 to 260 of about 1,169,234 (275)

Social-Media-Marketing

2012
Solomon, Michael, Tuten, Tracy
  +5 more sources

Setting the future of digital and social media marketing research: Perspectives and research propositions

International Journal of Information Management, 2021
Yogesh K Dwivedi, Elvira Ismagilova, Jamie Carlson   +2 more
exaly  

Social Media Marketing and Social Marketing

2021
openaire   +1 more source

Impacts of influencer attributes on purchase intentions in social media influencer marketing: Mediating roles of characterizations

Technological Forecasting and Social Change, 2022
Hisashi Masuda, Jungwoo Lee
exaly  

Social media influencer marketing: A systematic review, integrative framework and future research agenda

International Journal of Consumer Studies, 2021
Demetris Vrontis, Anna Makrides, Michael Christofi   +2 more
exaly  

Why do small and medium enterprises use social media marketing and what is the impact: Empirical insights from India

International Journal of Information Management, 2020
Sheshadri Chatterjee, Arpan Kumar Kar
exaly  

Going digital? The impact of social media marketing on retail website traffic, orders and sales

Journal of Retailing and Consumer Services, 2021
Les Dolega, Francisco J Rowe
exaly  

Social Media Marketing

2018
Frank Schröder, Gregor Damm
  +4 more sources

Social media marketing

The Business & Management Collection, 2010
openaire   +2 more sources

Social media marketing: Who is watching the watchers?

Journal of Retailing and Consumer Services, 2020
Jenna Jacobson, Anatoliy A Gruzd, Ángel Hernández-García   +2 more
exaly