Characteristics of sports brand content on social media and their effects on consumers. [PDF]
Liu Y.
europepmc +1 more source
Exploring the gap: attitudes vs. purchasing behavior in sustainable outdoor sports apparel. [PDF]
Voráček J +3 more
europepmc +1 more source
Marketing Strategies and Factors Influencing the Popularity of Alcohol Videos from Official Brand Accounts on Douyin: Content Analysis Study. [PDF]
Zhao Y +5 more
europepmc +1 more source
How sports-implied packaging of protein powder products enhances the purchase intention of Generation Z: evidence from multiple experiments. [PDF]
Hu C, Bin J, Zhang W, Huang W.
europepmc +1 more source
Beyond the logo: Sanitas' experience in advancing inclusive sports mindset through Paralympic sponsorship. [PDF]
Kolotouchkina O +2 more
europepmc +1 more source
Cryptocurrency in sport: a thematic review. [PDF]
Zhou X +8 more
europepmc +1 more source
Outdoor food advertising landscape along school-age children's daily commute routes in Chengdu: implications for childhood obesity prevention. [PDF]
Zhao C +7 more
europepmc +1 more source
AI-driven audience clustering in sport media: a human-computer interaction approach using 'CoPE-DEC'. [PDF]
Jang YS.
europepmc +1 more source
Cannabis Marketing Restrictions and Exposure to Cannabis Marketing in Legal US Cannabis Markets: Findings From the International Cannabis Policy Study. [PDF]
Winfield-Ward L +3 more
europepmc +1 more source
Help-seeking for gambling problems following expansion of Ontario's online gambling market and legalization of single-event sports betting. [PDF]
Forrest R +3 more
europepmc +1 more source

