Results 81 to 90 of about 2,006,142 (289)
SPORTS MARKETING - A NECESSITY [PDF]
Like any new field in our country, sports marketing needs to be defined in order to perceive, at its true value, the importance it has in economic development (through the income it generates) and social (by involving the population in sports activities).
CRISTIAN ILIONI
doaj
Editorial: Adopting New Technologies in Sports Marketing. [PDF]
Lee HW +4 more
europepmc +1 more source
Advanced ink systems for solution‐processed textile triboelectric nanogenerators are systematically summarized, spanning conductive, tribo‐negative, and tribo‐positive layers. By connecting ink chemistry, deposition methods, and device function, the present review reveals the key governing principles of solution development and highlights practical ...
Xinlong Sun, Stephen Beeby
wiley +1 more source
Sports, Inc., Volume 03, Issue 2 [PDF]
The ILR Cornell Sports Business Society magazine is a semester publication titled Sports, Inc. This publication serves as a space for our membership to publish and feature in-depth research and well-thought out ideas to advance the world of sport.
ILR Cornell Sports Business Society
core +2 more sources
Visual Attention, Behavioral Intention, and Choice Behavior Among Older Consumers Toward Sports Marketing Images: An Eye-Tracking Study. [PDF]
Wang TC, Tang TW, Tsai CL.
europepmc +1 more source
Electron‐Deficient Linkers Enhance H2O2 Electrosynthesis in Covalent Organic Frameworks
Linker π‐conjugation modulates the electronic state of the Ni–N4 centers and their interaction with the key *OOH intermediate while preserving the primary coordination motif. NiPc‐PTDA delivers an H2O2 selectivity of 92% and a production rate of 34.8 mol gcat−1 h−1, highlighting linker electronic properties as a molecular design parameter for NiPc ...
Houting Xie +7 more
wiley +1 more source
Social Marketing in Sport Communication
The present paper was created with the aim of considering, in its various expressions, the role of social marketing in sports communication. In recent years, social media have radically changed the way Internet users are: they are considered one of the main elements through which effective marketing campaigns are carried out.
Belfiore P., Ascione A.
openaire +3 more sources
Systemic Relationship Marketing: Co-creating Sports Brand Equity with Fans and Other Stakeholders [PDF]
Relationship marketing can be a possibility for sports clubs to improve their brand equity and to deliver added value to their fans. Leading and managing the sports club by a relationship marketing philosophy can help involve the fans into co-creating ...
Vlad ROŞCA
doaj
Silicone breast implants are presented as a model system for understanding polymer permeation in vivo. Rather than representing material failure, “gel bleed” emerges from solution–diffusion transport‐mediated. By integrating polymer architecture, physicochemical transport, and biointerfacial processes, this review provides a unified framework that ...
D. Bouyer +12 more
wiley +1 more source
The Impotance of Sports Sponsorship and Public Relations in the Sports Marketing
With the increased competitive environment and globalization, businesses to raise awareness on the customers and they use sports as a tool to create a positive brand image.
Emine ÇIRAK, Selçuk Bora ÇAVUŞOĞLU
doaj

