Results 231 to 240 of about 5,732 (260)

Sport sponsorship servicing

2021
Norm O’Reilly, Gashaw Abeza, Mark Harrison   +2 more
openaire   +1 more source

Antismoking adverts and sports sponsorship

The Lancet, 1992
openaire   +2 more sources

Attenuation of negative sponsorship effects in the context of rival sports teams’ fans

European Journal of Marketing, 2015
Reinhard Grohs, David Woisetschläger
exaly  

Sport Sponsorship

2010
openaire   +1 more source

Drivers of brand image improvement in sports-event sponsorship

International Journal of Advertising, 2016
Reinhard Grohs
exaly  

SPORTS SPONSORSHIP BY CIGARETTE MANUFACTURERS

The Lancet, 1978
openaire   +2 more sources

Sport, health, and sponsorship

2023
Richard L Light, Steve Georgakis
openaire   +1 more source

The cross-effects of sponsorship in non-professional sports communities

Management Decision, 2014
Giuseppe Pedeliento, Daniela Andreini, Jari Tapani Salo   +2 more
exaly  

Sport sponsorship

Aaron C.T. Smith, Constantino Stavros, James Skinner, Andrea N. Geurin, Lauren M. Burch   +4 more
openaire   +1 more source

Arts Sponsorship Versus Sports Sponsorship: Which Is Better for Marketing Strategy?

Journal of Nonprofit and Public Sector Marketing, 2019
Giulio Toscani, Gérard Prendergast
exaly