Results 281 to 290 of about 657,341 (296)

Store brand and national brand promotion attitudes antecedents

Journal of Business Research, 2011
Pablo Farías, Pedro Hidalgo, Sergio Olavarrieta   +2 more
exaly  

Money-back guarantee and pricing decision with retailer's store brand

Journal of Retailing and Consumer Services, 2020
Zongsheng Huang
exaly  

The fight between store brands and national brands—What's the score?

Journal of Retailing and Consumer Services, 2006
K G Grunert
exaly  

Two-Tier Store Brands: The Benefic Impact of a Value Brand on Perceptions of a Premium Brand

Journal of Retailing, 2011
Dominic Thomas, Mauricio Palmeira
exaly  

Using product sampling to augment the perceived quality of store brands

Journal of Retailing, 2004
David Sprott
exaly  

Consumer evaluations of store brands: effects of store image and product attributes

Journal of Retailing and Consumer Services, 2004
Allard C R van Riel, Janjaap Semeijn
exaly  

Managing heritage brands: A study of the sacralization of heritage stores in the luxury industry

Journal of Retailing and Consumer Services, 2015
Stéphane Borraz, Delphine Dion
exaly  

Investigating the Effects of Store-Brand Introduction on Retailer Demand and Pricing Behavior

Management Science, 2002
Andre Bonfrer, Pradeep K. Chintagunta, Inseong Song   +2 more
exaly  

The relationship between store image and store brand equity: A conceptual framework and evidence from hypermarkets

Journal of Retailing and Consumer Services, 2011
exaly  

Does store image influence demand for organic store brands?

Journal of Retailing and Consumer Services, 2012
exaly