Results 301 to 305 of about 41,325 (305)

Psychographics characteristic vs. hedonic and utilitarian values preferences in shopping situations

Polish Journal of Applied Psychology, 2002
openaire  

How Far Does Cognitive Depletion Impact Cinderella Shopping? Mediation Through Hedonic and Utilitarian Value Perceptions

Indian Journal of Marketing
Jasmine V. M., Nithin Jose, Sruthiya V. N.   +2 more
openaire   +1 more source

The Influence of Social Comparison on Impulse Buying: Utilitarian and Hedonic Shopping Values as Mediators

Iftikhar Ahmad, Raisham Hayee, Ahsan Ali
openaire   +1 more source

The Influence of Perceived Hedonic and Utilitarian Value on Online Shopping Behaviour in Ghana

African Journal of Innovation and Entrepreneurship
openaire   +1 more source

A Study on Hedonic and Utilitarian Values and Time Pressure on Shopping in Turkey

2005
ÖZMEN, MÜJDAT, UZKURT, CEVAHİR, Torlak, Ömer   +2 more
openaire   +1 more source