Results 101 to 110 of about 361 (149)

Can virtual streamers replace human streamers? The interactive effect of streamer type and product type on purchase intention

Marketing Intelligence and Planning
PurposeDigitally driven virtual streamers are increasingly utilized in live-streaming commerce, possessing distinct advantages compared to human streamers. However, the applicable scenarios of virtual streamers are still unclear. Focusing on product attribute variances, this paper compares the livestreaming effects of virtual and human streamers to ...
Dewen Liu
exaly   +2 more sources

Virtual Streamer with Conversational and Tactile Interaction

2024 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops (VRW)
Ayush Bhardwaj
exaly   +2 more sources

Is virtual streamer useful? Effect of streamer type on consumer brand forgiveness when streamers make inappropriate remarks

Journal of Retailing and Consumer Services
Jifei Xie, Xiaofei Zhang
exaly   +2 more sources

Demonstrating Virtual Streamer with Conversational and Tactile Interaction

2024 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops (VRW)
Ayush Bhardwaj
exaly   +2 more sources

Identity of Virtual Streamers: The Interactive Effect of Virtual Streamer Type and Product Type on Purchase Intention

Lecture Notes in Business Information Processing
Chen Yanhong
exaly   +2 more sources

Virtual streamer and destination visitation: An attractiveness transfer perspective

Journal of Destination Marketing & Management
Ting Li, Ming Chi, Zhongyuan Zhou
exaly   +2 more sources

Development and Validation of an AI Virtual Streamer Scale for Live-Streaming E-Commerce

International Journal of Human-Computer Interaction
Longyun Zhang, Jingquan Zhang, Danlei Wang, Jiawei Mu   +3 more
exaly   +2 more sources

Virtual anode effect in the propagation of positive streamers

Physics of Plasmas, 2016
Experiments made in a parallel-plate arrangement, where one of the plates is the ground plane and the other a positively charged dielectric sheet, show that at low air pressure the dielectric injects streamers onto the surrounding air. The similarities and differences between the streamers thus produced and those emitted from electrodes are discussed ...
A. Robledo-Martinez, L. A. Garcia-Villareal   +1 more
openaire   +1 more source

Iceberg: An Image Streamer for Space and Time Efficient Provisioning of Virtual Machines

2008 International Conference on Parallel Processing - Workshops, 2008
Platform and resource virtualization is evolving as an enabling technology to consolidate servers and to simplify the management of enterprise servers. Provisioning of virtual machines (VM) on demand is a key component of such environments. This paper presents Iceberg, a space and time efficient image streamer for provisioning VMs.
Lei Shi 0002, Mohammad Banikazemi, Qing Bo Wang   +2 more
openaire   +1 more source

Interaction Between Digital and Reality: Identity Construction of Virtual Avatars —A Case Study of Virtual Network Streamer Kizuna

Lecture Notes in Education Psychology and Public Media, 2023
With the development of artificial intelligence, virtual anchors began to appear and became popular among young people. For various reasons, young people have built a community in the circle of virtual anchors and established a sense of identity. At this time, young people can eliminate their passive identity and gain the power to influence society ...
openaire   +1 more source