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Effects of brand visual identity on consumer attitude ：A Systematic Literature Review
Environment and Social PsychologyBrand visual identity is a critical component of brand image and impacts consumers' brand perception and attitude. Although scholars and practitioners have increasingly researched brand visual identity, most focus on brand communication and corporate ...
Mengyao Yu +4 more
semanticscholar +1 more source
The transformation of fashion’s function in the socio-cultural space [PDF]
Dialogica: Revistă de Studii Culturale și LiteraturăThis article aims to thoroughly analyze how the function of fashion has evolved and transformed within the socio-cultural space throughout the twentieth century and at the beginning of the twenty-first century. The starting point lies in recognizing that
Eugen REABENCHI
doaj +1 more source
Competition and selection during visual processing of natural scenes and objects [PDF]
, 2003 When a visual scene, containing many discrete objects, is presented to our retinae, only a subset of these objects will be explicitly represented in visual awareness. The number of objects accessing short-term visual memory might be even smaller. Finally,
Koch, Christof, VanRullen, Rufin
core +2 more sources
Transgender and Art in the School Curriculum [PDF]
, 2006 The intention of this paper is two fold. First, it makes explicit a little known and poorly understood area of human experience: transgender. Second, it explores curriculum possibilities opened up by recent legitimating of transgender people through the ...
Dittman, Rebecca, Meecham, Pam
core +3 more sources
The vocational ID : connecting life design counselling and personality systems interaction theory [PDF]
, 2018 We introduce the Vocational ID that integrates linguistic and visual representations of a career counselling client’s self. Based upon findings from the Life Design paradigm and the Personality Systems Interaction theory, the Vocational ID facilitates ...
Gschwend, Adrian +2 more
core +1 more source
Projetica, 2016 In our relationship with the objects within the culture of consumerism, we do not consume the objects, but the relationship itself instead. Brands are representations of this relationship idea, which is, in fact, consumed and renewed in the materiality ...
Kammiri Corinaldesi Aros +3 more
doaj +1 more source
A New Scale for Measuring Engineering Identity in Undergraduates [PDF]
, 2018 Identity, or how people choose to define themselves, is gaining traction as an explanation for who pursues and persists in engineering. A number of quantitative studies have developed scales for predicting engineering identity in undergraduate students ...
Borrego, Maura +3 more
core +1 more source
Pediatric Blood &Cancer, EarlyView.ABSTRACT Introduction We developed MedSupport, a multilevel medication adherence intervention designed to address root barriers to medication adherence. This study sought to explore the feasibility and acceptability of the MedSupport intervention strategies to support a future full‐scale randomized controlled trial.
Elizabeth G. Bouchard +8 more
wiley +1 more source
Pediatric Blood &Cancer, EarlyView.ABSTRACT We present two pediatric cases of pediatric low‐grade gliomas (PLGG) with BRAF V600E mutations diagnosed and monitored using cerebrospinal fluid (CSF) liquid biopsy analyzed via digital droplet PCR (ddPCR), without tissue biopsy. Both patients were treated with dabrafenib and trametinib and monitored through clinical assessments, magnetic ...
Hannah Sultan +5 more
wiley +1 more source
Türk Yapım Şirketlerinin Görsel Kimlik Bağlamında İncelenmesi: BKM Örneği
Erciyes İletişim Dergisi, 2021 Görsel kimlik, kurumların tanınması ve farklılaşması için çeşitli tasarım öğelerinin bir bütün halinde değerlendirilmesi gereken çalışmalardır ve logo da bu öğelerden biridir.
Özer Silsüpür, Mesut Aytekin
doaj +1 more source