Results 111 to 120 of about 430,676 (353)
ABSTRACT This study investigates how proactive environmental strategy, operationalized through company environmental strategy (CES) and green marketing strategy (GMS), shapes green brand competitiveness (GBC) and new green product success (NGPS) via green brand positioning (GBP).
Haozhe Ma, Arnaldo Coelho, Célia Santos
wiley +1 more source
Does Money Matter? The Impact of State Political Context on the Relationship between Race/Ethnicity and Campaign Finance [PDF]
Despite increasing campaign-finance legislation aimed at equalizing barriers in political campaigns, a fundraising gap persists across racial/ethnic lines.
Wilson, Laura Merrifield
core +1 more source
Where Tech Meets the SDGs: A Supply‐Chain Process Map for Sustainability Management
ABSTRACT This study investigates how advanced technologies support Sustainable Development Goals (SDGs) within supply chain management (SCM) through a structured analysis of 4448 sustainable practices. By integrating perspectives from sustainability‐oriented innovation (SOI) and contingent dynamic capabilities, the research conceptualizes technology ...
Vincenzo Varriale +2 more
wiley +1 more source
Abstract Every child across the UK is expected to study English until the age of 16. The subject is understood to be a core and foundational element of pupils' curriculum entitlement across their school lives, and success in English is a key determinant for influencing individuals' future trajectories, and for impacting wider economic and social ...
Rebecca Morris, Wendy Ramku
wiley +1 more source
Evaluation of the Impact of a Regional Educational Advertising Campaign on Harm Perceptions of E-Cigarettes, Prevalence of E-Cigarette Use, and Quit Attempts Among Smokers. [PDF]
Tattan-Birch H +4 more
europepmc +1 more source
Statistical Modeling of Ad Campaigns in Online Advertising Systems [PDF]
MohammadReza Divsalar +2 more
openalex +1 more source
ABSTRACT Citizens’ responses to policies depend on narrative meaning‐making. Through the lens of the COVID‐19 pandemic in Ecuador, this study addresses calls for increased insights into how processes of responding to government measures function during societal crises and ruptures.
Ella Marie Sandbakken
wiley +1 more source
The Cost-Effectiveness of 1% Or Less Media Campaigns Promoting Low-Fat Milk Consumption
Introduction The purpose of our study was to compare the cost-effectiveness of four strategies using components of 1% Or Less to promote population-based behavior change.
Margo G. Wootan, DSc, +3 more
doaj
Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions [PDF]
Examines trends in digital marketing to youth that uses "immersive" techniques, social media, behavioral profiling, location targeting and mobile marketing, and neuroscience methods.
Jeff Chester, Kathryn Montgomery
core
Digital Rights Activism in Multilevel Governance
ABSTRACT Multilevel governance (MLG) without a clear hierarchical structure can create power imbalances among various actors, particularly in settings with overlapping jurisdictions and policy areas. This dynamic is especially pronounced in Internet governance, which faces a complex interplay of domestic laws, state interdependence, and heightened ...
Alison Harcourt
wiley +1 more source

