Results 111 to 120 of about 16,849 (245)

Motivation as an efective instrument of contemporary advertising

RUDN Journal of Studies in Literature and Journalism, 2011
This article deals with the problem of motivation influence on effective contemporary advertising campaigns. The language constructions, music and slogans are considered as an important tool of communication dialogue between sender and receiver of the ...
V L Mouzykant
doaj  

Engaging the public in plant science: Communication facilitators and barriers of scaling up a citizen science campaign

People and Nature, EarlyView.
Abstract Volunteers have been involved in nature observations for decades through citizen science initiatives, providing large data sets as well as problem identification that allow a more complete understanding of many natural phenomena. Although communication is a core component in citizen science, the key factors that determine its effectiveness in ...
Kristiina Gibson, Monika Suškevičs, Baiba Prūse, Marta Barberis, Sara A. O. Cousins, Živa Fišer, Margaux Julien, Marianne Kivastik, Marcin Klisz, Attila Lengyel, Zuzana Münzbergová, Radosław Puchałka, Iris Reinula, Froukje Rienks, Julie Koch Sheard, Viktor Siverin, Bojana Stojanova, Sabrina Träger, Tsipe Aavik   +18 more
wiley   +1 more source

Managing the margins: Practitioner perspectives on barriers and solutions for biodiversity‐friendly roadside management in Germany

People and Nature, EarlyView.
Abstract Roadsides can provide habitats, refuges and corridors for various plant and insect species. Preserving and enhancing these ecosystems can mitigate biodiversity loss and improve connectivity in fragmented landscapes. Despite growing evidence supporting biodiversity‐friendly management strategies, large‐scale implementation has not been realized.
Hanna S. Paikert, Bente Castro Campos, Frank Jauker, Till Kleinebecker, Yves P. Klinger   +4 more
wiley   +1 more source

‘You shall not pass!’—frequent hikers' acceptance of access restrictions in overcrowded Italian Mountains

People and Nature, EarlyView.
Abstract Outdoor recreation is reported to have many positive effects on individuals and communities. However, when recreationists' presence becomes overcrowding, it can cause ecological damage to natural sites while also reducing the benefits of outdoor recreation for recreationists and local communities.
Giacomo Pagot, Gianluca Grilli, Paola Gatto   +2 more
wiley   +1 more source

From awe to action? An interdisciplinary, systematic review of awe's potential influence on pro‐environmental behaviour

People and Nature, EarlyView.
Abstract Addressing climate change requires a massive shift towards pro‐environmental behaviour. These behaviours help protect the environment, drive conservation activities, support environment policies and increase sustainability across many avenues and sectors.
Lauren K. M. Smith, Devon M. Jones, Avery Deboer‐Smith, Sarah Elizabeth Wolfe   +3 more
wiley   +1 more source

How digitisation of herbaria reveals the botanical legacy of the First World War

PLANTS, PEOPLE, PLANET, EarlyView.
Digitisation of herbarium collections is bringing greater understanding to bear on the complexity of narratives relating to the First World War and its aftermath – scientific and societal. Plant collecting during the First World War was more widespread than previously understood, contributed to the psychological well‐being of those involved and ...
Christopher Kreuzer, James A. Wearn
wiley   +1 more source

The health case for a fossil fuel advertising ban. [PDF]

CMAJ
Green S, Temper L.
europepmc   +1 more source

Maximising Participation in the Australian National Lung Cancer Screening Program: A Discrete Choice Experiment of Eligible, High‐Risk Individuals

Respirology, EarlyView.
A discrete choice experiment of lung cancer screening attributes. Study results demonstrate that lung cancer screening uptake could be significantly increased by offering program navigators and personalised invitations. The findings contribute significant insights to inform future improvements to the design and implementation of the Australian National
Peiwen Jiang, Caitlin Paton, Richard Norman, Marianne Weber, Henry M. Marshall, Fraser Brims, Kuan Pim Lim, Sarah York, Georgia Bartlett, Richard De Abreu Lourenco, Nicole M. Rankin   +10 more
wiley   +1 more source

Herbal smoking products: A neglected frontier in global tobacco control. [PDF]

Tob Induc Dis
Rewatkar K, Kokane N, Khatri S.
europepmc   +1 more source

Digital Health Communication and Vaccine Confidence in Mexico Using Aggregated Randomized Brand Lift Studies: Secondary Analysis. [PDF]

JMIR Form Res
Muñoz Cordero B, Romero Feregrino R, Romero Feregrino R, Romero Cabello R, Rocha Rocha VM, Martinez-Medina R, Fernández Urrutia LA.   +6 more
europepmc   +1 more source