Results 81 to 90 of about 9,749 (253)

Health Literacy and Perception of Social Advertisement

Procedia Economics and Finance, 2015
AbstractHealth literacy is one of a relatively now concept to health promotion that emphasizes the increasing individual responsibility for his/her health. This is one of the areas where the state can influence the attitudes of the population towards their health by means of public campaigns.
openaire   +1 more source

Artificial intelligence in traumatic stress treatment: The TRUST framework for ethical development, clinical applications, and research advancement

Journal of Traumatic Stress, EarlyView.
Abstract Posttraumatic stress disorder (PTSD) and depression are common diagnoses following traumatic events, with several available evidence‐based interventions to reduce symptomology. However, trauma populations face significant access barriers that limit their adoption and reach.
Leigh E. Ridings, Philip Held, Eric Kuhn, Shannon Wiltsey‐Stirman   +3 more
wiley   +1 more source

Adolescents’ advertising literacy and body self-perception in the face of influencer marketing

Cuadernos.info
In today's society, people are increasingly conscious of their bodies, and marketers are well aware of this fact. As a result, influencers have started to include body-related content in their posts, especially when promoting fashion, food, cosmetics ...
Beatriz Feijoo , Charo Sádaba
doaj   +1 more source

Critical Analysis of Advertising: Enhancing Identity Construction in EFL Classrooms

Enletawa Journal, 2018
Critical media literacy is a competence that promotes the analysis of messages and strategies used by mass media through the enhancement and implementation of critical skills.
Mónica Yohanna Lara Páez
doaj   +1 more source

In Favor of Digital Detox: Developing the Attitude Toward Digital Detox Scale

Psychology &Marketing, EarlyView.
ABSTRACT The extensive usage of digital devices can lead to technological overload, potentially damaging interpersonal relations, individual performance, and personal well‐being. Digital detox describes consumers' counter‐reaction by intentionally reducing the use of digital devices for a specific period of time.
Svenja Winkler, Lisa Eckmann, Torsten Bornemann, Jan R. Landwehr   +3 more
wiley   +1 more source

The Algorithmic Well‐Being Paradox: When AI Decision Delegation Helps and Hurts Consumer Well‐Being

Psychology &Marketing, EarlyView.
ABSTRACT As generative AI increasingly shapes consumer decision‐making, its implications for consumer well‐being remain unclear. Existing research largely focuses on the trade‐off between algorithmic efficiency and autonomy loss. This research advances understanding by proposing the algorithmic well‐being paradox, whereby the same AI delegation can ...
Jingru Xu, Chunli Ji, Heng Chu, Catherine Prentice   +3 more
wiley   +1 more source

Crowded Decisions: How Environmental Density Shapes Mobile Investment Behavior

Psychology &Marketing, EarlyView.
ABSTRACT Neo‐brokers have democratized access to the stock market, primarily through mobile platforms, attracting novice retail investors. However, research on the influence of environmental factors on mobile investment behavior is scarce. In this paper, we investigate how the immediate environment of potential investors influences their decisions and ...
Pauline Engel, Chen Pundak, Martin Spann, Peter Pal Zubcsek   +3 more
wiley   +1 more source

Digital Persuasion in the Classroom: Middle School Students’ Perceptions of Neuromarketing and Screen-Based Advertising

Digital
As digital marketing becomes more targeted and interactive, it is more critical to understand how young audiences perceive and react to compelling content.
Stefanos Balaskas, Christos Zotos, Lamprini Lourida, Kyriakos Komis   +3 more
doaj   +1 more source

Caregivers' Knowledge and Timing of Palliative Care in Parkinson's Disease: A Survey Study

Movement Disorders Clinical Practice, EarlyView.
Abstract Background Palliative care is underused in Parkinson's disease (PD) and often initiated only in the final days of life. Caregivers shape health care decisions as cognitive impairment advances, yet how PD caregivers specifically compare in perceived versus actual knowledge and what they believe about the timing of initiation remain incompletely
Giulia‐Anna Perri, Leslie Shafran, Rosalind Sham, Alex Kiss, Galit Kleiner   +4 more
wiley   +1 more source

Children's advertising literacy for new advertising formats: the mediating impact of advertising literacy on the (un)intended effects of advergames and advertising funded programs

, 2014
The current study investigates how advergames and Advertising Funded Programs (AFP) differentially affect children (7-to-9-years). Advergames interactively engage the viewer with the content, whereas an AFP does not, which may lead to lower levels of advertising literacy for advergames.
Hudders, Liselot, Cauberghe, Veroline, Panic, Katarina, De Vos, Wendy, Herrebaut, Silvie   +4 more
openaire   +1 more source