Results 61 to 70 of about 89,340 (310)
Cogent Business & ManagementThis study was conducted to investigate factors affecting Vietnamese customer engagement, the effect of customer engagement on brand loyalty in the Fast‑Moving Consumer Goods (FMCG) industry, and the moderating role of artificial intelligence (AI). A 416
Hoang Cuu Long +5 more
doaj +1 more source
Contemporary Consumption of Brand Activism
, 2023 AbstractWhen it is well-executed, evidence suggests that brand activism can create beneficial outcomes for a brand: However, effects on both the cause and the consumer are less understood. Thus, this chapter aims to better understand how consumers interpret, evaluate, and act on brand activism efforts.
Lewis, Natasha, Vredenburg, Jessica
openaire +2 more sources
The New Role of Corporate Social Responsibility in the Digital Age [PDF]
, 2019 In 2018, Nike, Inc. and Colin Kaepernick released the ad “Believe in something. Even if it means sacrificing everything.” Within hours, the ad went viral, angering some while drawing praise from many others.
Grebisz, Isaac
core +1 more source
Australian Journal of Social Issues, EarlyView.ABSTRACT This paper presents a critical examination of Australia's 2021 household, individual and interviewer census forms. Using a form‐led analysis, this research scrutinises the underlying cisheteronormative logic that implicitly shapes the Census process, from data collection to distribution of findings.
Xavier Mills, Sal Clark
wiley +1 more source
Are They for Real? Activism and Ironic Identities [PDF]
, 2008 A new breed of political activist has begun to appear on the streets and in the news. They are no longer trying to out-shout their opponents, but are agreeing with them instead, enthusiastically taking their adversary’s position to exaggerated extremes ...
Day, Amber
core +1 more source
Australian Journal of Social Issues, EarlyView.ABSTRACT Australia's Robodebt scheme, an automated debt recovery program introduced in 2016, was exposed by the Robodebt Royal Commission (RC) as a serious failure of public administration and source of significant harm for thousands of Australians. Through a critical discourse analysis (CDA) of Australian news media, this study explores whether the RC'
Rebecca Coleman‐Hicks +1 more
wiley +1 more source
Current Trends in the Political Economy of Communication [PDF]
Global Media Journal: Canadian Edition, 2008 In this paper five major trends in the political economy of communication are addressed: the globalization of the field, the expansion of an enduring emphasis on historical research, the growth of research from alternative standpoints, especially ...
Vincent Mosco
doaj
Australian Journal of Social Issues, EarlyView.ABSTRACT Education is a central mechanism for ensuring that Indigenous–State treaties are understood, supported and endure through political change. Public knowledge shapes the negotiation, acceptance, implementation and long‐term stability of agreements. In Australia, however, treaty knowledge remains fragmented.
Jacob Prehn, Harry Hobbs, Jessica Horton
wiley +1 more source
Sustainable consumption: activism, innovation and brands
Journal of Marketing Management, 2015 This special issue of the Journal of Marketing Management invited marketing academics and practitioners to reflect on sustainability and its consequences by asking various stakeholders to voice the...
McDonagh, Pierre, Martin, Diane, M.
openaire +5 more sources
Spartan Daily, September 6, 2018 [PDF]
, 2018 Volume 151, Issue 8https://scholarworks.sjsu.edu/spartan_daily_2018/1050/thumbnail ...
San Jose State University, School of Journalism and Mass Communications
core +1 more source