Results 41 to 50 of about 598 (210)
Journal for Advancement of Marketing Education, 2020 ## Purpose of the Study This study highlights the value of teaching personal branding to university students and preparing them for the workforce. A conceptual model of the personal branding process is proposed utilizing Bandura's self-efficacy theory ...
Lee Allison +3 more
doaj +1 more source
Journal of Indonesian Tourism and Development Studies, 2021 This paper aims to investigate online destination brand experience, destination brand authenticity, and tourist destination image on behavioral intentions of Solo Raya tourist destinations.
Aflit Nuryulia Praswati +2 more
doaj +1 more source
FEBS Letters, EarlyView.This review focuses on the role of autophagy and mitophagy in maintaining pancreatic β‐cell function and homeostasis. We discuss how genetic defects affecting these pathways contribute to the development of type 1, type 2, monogenic, and gestational diabetes. We further explore their potential as therapeutic targets. Created in BioRender.
Yunkyeong Lee +2 more
wiley +1 more source
Future Business JournalIt is of interest to examine how consumers perceive luxury brands with the different elements of authenticity, leading to brand image, for companies to create and build a brand that is conducive to influence purchase intention.
Neo Ligaraba +3 more
doaj +1 more source
Deconstruction and Reconstruction of Brand Authority by AI: A Comparative Case Study Based on the Authenticity Dimension [PDF]
SHS Web of ConferencesAgainst the background of the deep integration of AIGC (Artificial Intelligence Generated Content) technology into brand operations, artificial intelligence exhibits dual characteristics of deconstruction and reconstruction in its impact on corporate ...
Wang Xuanxiao
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FEBS Letters, EarlyView.How do genomes gain new functional parts? In eukaryotes, which tend to evolve under weak selection, much of the genome is junk. Palazzo and Qiu borrow the logic of Markov chains to show how non‐functional DNA becomes functional through the appearance of intermediate states, which arise due to epistasis, buffering, and biochemical messiness, allowing ...
Alexander F. Palazzo, Yi Qiu
wiley +1 more source
Tourism and HospitalityThis research focuses on the effects of online destination brand experience on destination brand authenticity, destination brand engagement, and external search behavior and behavioral intention.
Kazım Dağ, Sinan Çavuşoğlu
doaj +1 more source
Measuring Consumer-Based Brand Authenticity [PDF]
Journal of Business Research, 2014 Postmodern consumers use brands to create an authentic self and to reconnect to place, time, culture and others. Although previous research has identified that consumers draw on a range of cues in order to attribute authenticity to branded objects, no scales exist to measure the construct of brand authenticity. Building on the existing literature, this
Napoli, Julie +3 more
openaire +3 more sources
Membrane composition and thermodynamic identity as boundaries of life for synthetic cell research
FEBS Letters, EarlyView.What makes a cell a cell? The boundary of a living cell is not just a wall. Read as a Markov blanket, the membrane separates internal from external states, generating identity and non‐equilibrium order. Can this identity be rebuilt from scratch in a synthetic cell?
Caterina Presutti, Bert Poolman
wiley +1 more source
Cogent Business & Management, 2021 The purpose of the study attempts to assess consumer reactions by classifying anthropomorphized messages according to the authenticity of a human brand with which they are associated.
Hee-Eun Han, Ge-Qi Cui, Chang-Hyun Jin
doaj +1 more source