How do different types of community commitment influence brand commitment? The mediation of brand attachment. [PDF]
Zhang N, Zhou ZM, Su CT, Zhou N.
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Large language model enhanced public opinion monitoring for China's portable energy market: A data driven analysis of social media comments. [PDF]
Zhang Y +6 more
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Unpacking Brand Fandom: Triadic Brand-Related Perceptions and Fan Behaviors. [PDF]
Lee Y, Kim B.
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From catwalk to kitchen: A qualitative study of luxury fashion companies' diversification into hospitality and restaurant sector. [PDF]
Luongo S +3 more
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The effect of destination personality dimensions on park visitors' pro-environmental behavior: an application of stimulus-organism-response model. [PDF]
Shi G, Shen H, Liu H.
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How Perceived Crowding Shapes Tourists' Impulsive Buying in Internet-Famous Supermarkets: The Roles of Bipolar Emotions and Brand Trust. [PDF]
Lu Y, Zhang X, Xiao Y, Liu D, Xi J.
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Prioritizing psychological factors in young consumers' coffee brand preferences through a novel behavioral leadership fuzzy decision-making modelling. [PDF]
Eti S +4 more
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Unpacking the effects of brand authenticity on consumer trust and loyalty in nutrition: a psychological perspective. [PDF]
Lyu M, Wang S, Zhang J.
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From anticipation to memory: a systematic review of tourist emotional experience. [PDF]
Zeng J, Thirumoorthi T, Mohtar M.
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Visual metaphors promote place bonding in urban marathon participation through emotional involvement and spatial meaning reconstruction: a ZMET-PLS-SEM study. [PDF]
Wang Y, Song H, Lu J, Wei J.
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