Results 61 to 70 of about 796,918 (306)

THE ROLE OF STAKEHOLDER IN BUILDING A BRAND IMAGE AT MADRASAH ALIYAH

open access: yesNidhomul Haq, 2020
Brand image is a representation of the overall perception of a brand and is formed from information and knowledge of that brand. Having a positive brand image for educational institutions in today's global competition is very important.
Fajri Dwiyama, Nurhasanah R
doaj   +1 more source

The influence of brand experience on brand equity: the mediating role of brand love in a retail fashion brand

open access: yesManagement şi Marketing, 2022
Based on a retail fashion brand, this article investigates how brand experience affects brand equity when it is mediated by brand love. Actual consumers are well-informed, demanding, and prefer brands that can surprise them over time.
Ferreira Pedro   +2 more
doaj   +1 more source

Spatiotemporal and quantitative analyses of phosphoinositides – fluorescent probe—and mass spectrometry‐based approaches

open access: yesFEBS Letters, EarlyView.
Fluorescent probes allow dynamic visualization of phosphoinositides in living cells (left), whereas mass spectrometry provides high‐sensitivity, isomer‐resolved quantitation (right). Their synergistic use captures complementary aspects of lipid signaling. This review illustrates how these approaches reveal the spatiotemporal regulation and quantitative
Hiroaki Kajiho   +3 more
wiley   +1 more source

How do Global Organizations Build Employee Advocates Who Champion Their Brand [PDF]

open access: yes, 2019
[Excerpt] Increasingly job applicants are focusing more on the image of the companies that they are applying to. 54% of online job seekers read company reviews before deciding to join and 75% of job seekers consider the employer brand before deciding to ...
Narayanan, Nina, Stauffer, Jenny
core   +1 more source

Barriers to Brand Building in UK Universities [PDF]

open access: yes, 2007
Branding in universities has become an increasingly topical issue with practitioners, with some institutions committing substantial financial resources to branding activities.
Aaker   +40 more
core   +1 more source

An upstream open reading frame regulates expression of the mitochondrial protein Slm35 and mitophagy flux

open access: yesFEBS Letters, EarlyView.
This study reveals how the mitochondrial protein Slm35 is regulated in Saccharomyces cerevisiae. The authors identify stress‐responsive DNA elements and two upstream open reading frames (uORFs) in the 5′ untranslated region of SLM35. One uORF restricts translation, and its mutation increases Slm35 protein levels and mitophagy.
Hernán Romo‐Casanueva   +5 more
wiley   +1 more source

Factors of communication mix on social media and their role in forming customer experience and brand image

open access: yesManagement şi Marketing, 2018
Building a brand is a long-term process and it also applies to the world of social media. It is said that building a good brand reputation takes years, but it can be ruin in a moment. Therefore, it is important to look responsibly at all the aspects that
Bacik Radovan   +3 more
doaj   +1 more source

Digital Brand Building of PT Kereta Api Indonesia Indonesia Through Instagram Account @ KAI121 [PDF]

open access: yes, 2019
As a state-owned enterprise, PT Kereta Api is a company that is responsible for providing land transportation services in Indonesia. The revamping of PT Kereta Api in the past few years has enabled it to carry out various promotions on digital media, one
Fauzan, A. R. (Achmad )   +1 more
core  

In situ molecular organization and heterogeneity of the Legionella Dot/Icm T4SS

open access: yesFEBS Letters, EarlyView.
We present a nearly complete in situ model of the Legionella Dot/Icm type IV secretion system, revealing its central secretion channel and identifying new components. Using cryo‐electron tomography with AI‐based modeling, our work highlights the structure, variability, and mechanism of this complex nanomachine, advancing understanding of bacterial ...
Przemysław Dutka   +11 more
wiley   +1 more source

Positive and negative behaviours resulting from brand attachment:The moderating effects of attachment styles [PDF]

open access: yes, 2018
Purpose The purpose of this study is to investigate the relationships between brand attachment and consumers’ positive and negative behaviours. Furthermore, this study examines the moderating effects of attachment styles on these relationships. Design/
Ekinci, Yuksel   +2 more
core   +2 more sources

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