Gut microbiome and aging—A dynamic interplay of microbes, metabolites, and the immune system
Age‐dependent shifts in microbial communities engender shifts in microbial metabolite profiles. These in turn drive shifts in barrier surface permeability of the gut and brain and induce immune activation. When paired with preexisting age‐related chronic inflammation this increases the risk of neuroinflammation and neurodegenerative diseases.
Aaron Mehl, Eran Blacher
wiley +1 more source
Leveraging virtual brand community engagement and consumer brand identification as a bounce-back brand recovery strategy:role of brand endorsers [PDF]
Brand community engagement in the virtual environment during a brand crisis has gained attention from firms and marketing scholars due to innovative technologies. However, there is a limited empirical insight into its antecedents and consequences.
Nikhashemi, S. R. +2 more
core +1 more source
Customer-Based Brand Equity for Tourist Destinations: A Comparison of Equities of Puerto Rico and the US Virgin Islands [PDF]
Historically, the Caribbean tourism destinations have competed based on their largely undifferentiated marketing mix. More recent evidence from the Caribbean tourism promotional practice, however, indicates the realization in the practitioner community ...
Marta Almeyda, Babu George
doaj
The human gut microbiome across the life course
Despite significant individual variation and continuous change throughout life, the human gut microbiome follows some life stage‐specific trends. This article provides a brief overview of how gut microbiome composition shifts across different phases of life. Created in BioRender. Özkurt, E. (2026) https://BioRender.com/8q4nrnc.
Alise J. Ponsero +4 more
wiley +1 more source
Shepherding the flock: How identification with a brand community leads to brand religiosity within community [PDF]
In a traditional sense, religion has been culturally, societally, and relationally influential on humankind in substantial ways. However, consumers are shifting towards a more modern expression of religion in which brands are seemingly equal alternatives.
Hardman, Haley Elizabeth
core
Linking Operational Behaviours to Long-Term Brand Loyalty in Early-Stage User Communities of Emerging Consumer Brands [PDF]
In the context of the decline of traffic benefits, new consumer brands generally face issues of user loss and lack of growth. How to transform short-term traffic into long-term brand loyalty through early user community operations has become a key issue ...
Lu Xuyihan, Zhang Yana
doaj +1 more source
Proteostasis and the gut microbiota play a key role in shaping host physiology. Microbiota‐derived metabolites, vitamins, and RNA modulate host proteostasis. Findings from model systems, including C. elegans, indicate microbes can either stabilize or disrupt host proteostasis.
Abhishek Anil Dubey, Maria Ermolaeva
wiley +1 more source
The influence of customer interaction in virtual brand community on brand loyalty
Purpose - The main purpose of this study is to determine the relationship among the customer interaction and brand loyalty of virtual brand communities through the uses and gratification theory (UGT), this research mainly answer some research questions ...
Adzharuddin, Nor Azura, Xiaomeng, Li
core +1 more source
Os Efeitos da Participação em Comunidades Virtuais de Marca no Comportamento do Consumidor: Proposição e Teste de um Modelo Teórico [PDF]
The virtual brand communities as established venues for marketing actions are a recent and relevant phenomenon, with strong implications in the marketing field.
Utpal Dholakia +3 more
doaj
Design and analysis strategies for robust microbiome ageing research
The gut microbiome changes with age and associates with age‐related morbidity and mortality, establishing it as a potential biomarker and intervention target for ageing. Realising this potential requires methodological rigour, yet distinguishing biological signals from methodological artefacts remains challenging across cohorts. This review provides an
Mark Olenik +5 more
wiley +1 more source

