Results 171 to 180 of about 267,646 (342)

Effect of brand inclusivity and brand personality on consumer-based brand equity in B2C market: moderating roles of gender and personal income

Future Business Journal
The paper investigates the effect of brand inclusivity and brand personality on consumer-based brand equity. A survey design using cross-sectional approach to data collection was employed.
Essa Mubrik Almutairi
doaj   +1 more source

Brand Equity dan Labelisasi Halal dalam Pengaruhnya Terhadap Minat Beli Produk Lifebuoy

, 2020
Mega Rachma Kurniaputri
openalex   +2 more sources

Modelling the significance of social media marketing activities, brand equity and loyalty to predict consumers' willingness to pay premium price for portable tech gadgets. [PDF]

Heliyon, 2022
Malarvizhi CA, Al Mamun A, Jayashree S, Naznen F, Abir T.   +4 more
europepmc   +1 more source

Trade Realignments and the Need for Integrated Modeling Research in Latin America's Agri‐Food Sector

Agribusiness, EarlyView.
Emiliano Lopez Barrera
wiley   +1 more source

Screw‐Based Pill for Intelligent Robotic Extraction of Viscous Fluids in Medical Applications

Advanced Intelligent Systems, EarlyView.
Screw‐based pill for intelligent robotic extraction (S‐PIRE) is a magnetically actuated smart capsule with a motorized screw, 3‐axis sensor, and Bluetooth control for site‐specific and minimally invasive remote sampling of viscous fluids, overcoming passive diffusion limitations.
Prima Dewi Sinawang, Victor Garcia‐Gradilla, Fernando Soto, Demir Akin, Margaret Braunreuther, Gerald G. Fuller, Utkan Demirci   +6 more
wiley   +1 more source

“A Logo That Says It All”: How Logo Designs Affect Fashion Brands’ Brand Equity [PDF]

Tahseen Tawseef, Wi‐Suk Kwon, Mohammed Siddique   +2 more
openalex   +1 more source

Building an Intelligent Cardiovascular System Platform: Embedding Artificial Intelligence across All Facets of Cardiovascular Medicine

Advanced Intelligent Systems, EarlyView.
This paper presents an integrated AI‐driven cardiovascular platform unifying multimodal data, predictive analytics, and real‐time monitoring. It demonstrates how artificial intelligence—from deep learning to federated learning—enables early diagnosis, precision treatment, and personalized rehabilitation across the full disease lifecycle, promoting a ...
Mowei Kong, Xingwei Zhao, Qiuting Li, Yang Yu, Chunxiang Zhang   +4 more
wiley   +1 more source

Erratum: Employee brand equity: Scale development and validation [PDF]

, 2013
Ceridwyn King, Debra Grace, Daniel C. Funk   +2 more
openalex   +1 more source

Determinants of Beef and Pork Brand Equity [PDF]

Brand Equity, Pork, Beef, Hedonic Modeling, Livestock Production/Industries, Marketing,
Parcell, Joseph L., Schroeder, Ted C.
core   +1 more source

Impact of brand equity and service quality on the reputation of universities and students' intention to choose them: The case of IIUM and UIN. [PDF]

F1000Res, 2022
Rizard SR, Waluyo B, Jaswir I.
europepmc   +1 more source