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PENGARUH BRAND DILUTION TERHADAP BRAND LOYALTY DENGAN BRAND REPUTATION SEBAGAI MEDIASI: PENDEKATAN STIMULUS ORGANISM RESPONSE (Studi Pada Pelanggan MS Glow dan Skintific) [PDF]

open access: yes
This research aims to analyze and explain the influence of Brand Dilution on Brand Reputation, Brand Dilution on Brand Loyalty, Brand Reputation on Brand Loyalty, Brand Dilution on Brand Loyalty with Brand Reputation as mediation.
Azzahra, Karina Adra
core  

Analisis Pengaruh Brand Equity Terhadap Keputusan Pembelian Konsumen Pada Produk Gula Tropicana Slim Di Palembang [PDF]

open access: yes, 2015
This research aims to test the influence of brand equity towards decision purchase consumers on product Tropicana Slim in Palembang. Variable brand equity is divided into four, namely brand awareness, brand loyalty, brand association, and perceive ...
Setiawan, Hendra Agus
core  

Pengaruh Perceived Quality terhadap Kesetian Merek dan Citra Merek [PDF]

open access: yes, 2011
The aims of this research is to explore interrelation of perceived quality toward brand loyalty and brand image in hotel industry. The research is based on recommendation of previous studies, the scale constructed to measure perceived quality, brand ...
Hermawan, A. (Asep), wisnu, W. (wisnu)
core   +3 more sources

Developing reference plans for evaluating global clinical trials credentialing and PSQA systems

open access: yesJournal of Applied Clinical Medical Physics, EarlyView.
Abstract Purpose To develop a practical framework for creating a diverse set of validated reference plans (varying in complexity) and implement a workflow to introduce beam modeling, calibration, and delivery errors into the reference cohort to test and compare various dosimetry audit methodologies.
Fre'Etta M. D. Brooks   +13 more
wiley   +1 more source

PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY TEH BOTOL SOSRO Survei Konsumen Teh Botol Sosro di Food Court ITC Cempaka Mas, Jakarta timur

open access: yesJurnal Riset Manajemen Sains Indonesia, 2012
The purposes of this research are: 1) To know the description of brand image and brand trust and the influence of them towards brand loyalty of Teh Botol Sosro. 2) To test empirically the influence of brand image towards brand loyalty of Teh Botol Sosro.
Mohammad Rizan   +2 more
doaj  

Relationship Between Millennials and Brand Loyalty: Mediating Brand Loyalty Factors

open access: yesJournal of Business Theory and Practice, 2017
<p><em>The purpose of this study is to identify factors (brand elements) that mediate between Millennials and brand loyalty, and to test a theoretical model that includes these mediating factors in describing the relationship between millennials and brand loyalty.
Yamamoto Ochi, S. Gehan Dhameeth
openaire   +3 more sources

THE RELATIONSHIP BETWEEN THE DIMENSIONS OF BRAND LOYALTY. AN EMPIRICAL INVESTIGATION AMONG ROMANIAN URBAN CONSUMERS [PDF]

open access: yes
Considering the increasing importance of brand loyalty in the context of fierce competition, the paper aimed at empirically investigating, among urban Romanian consumers, the relationship between some of the major dimensions of brand loyalty. Measurement
Brad ALLEN, Ovidiu I. MOISESCU
core  

UR‐cycleGAN: Denoising full‐body low‐dose PET images using cycle‐consistent Generative Adversarial Networks

open access: yesJournal of Applied Clinical Medical Physics, EarlyView.
Abstract Purpose This study aims to develop a CycleGAN based denoising model to enhance the quality of low‐dose PET (LDPET) images, making them as close as possible to standard‐dose PET (SDPET) images. Methods Using a Philips Vereos PET/CT system, whole‐body PET images of fluorine‐18 fluorodeoxyglucose (18F‐FDG) were acquired from 37 patients to ...
Yang Liu, ZhiWu Sun, HaoJia Liu
wiley   +1 more source

The destination and local brand equity role in shaping tourist’s loyalty: the moderated mediation effect of age and number of visits

open access: yesFuture Business Journal
The current study adopts a unique approach in investigating the effect of destination brand equity and local brand equity on destination brand loyalty and local brand loyalty.
Reem Mohamed Elalfy   +3 more
doaj   +1 more source

Exploring the influence of ‘Korean Wave’ on brand loyalty: The moderating role of product type

open access: yesAsian Management and Business Review
The ‘Korean Wave’ has significantly impacted the global economy, especially in Indonesia. However, there is a gap in understanding how Korean celebrities, as brand ambassadors, influence local consumer behavior and purchase intentions.
Lady Lady   +3 more
doaj   +1 more source

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