Results 21 to 30 of about 62,453 (255)
Ekonomski Signali, 2014 Considering the large number of different theoretical assumptions, we find the definitions that are based on the views of marketing experts and point out that the main function of marketing just brand building.
Milić Slaviša
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Amplifying beyond-GDP indicator initiatives: a comparative analysis of eight national case studies
Sustainability: Science, Practice, & PolicyAmid growing dissatisfaction with gross domestic product (GDP) as a measure of progress, national beyond-GDP indicator initiatives (BGDP IIs) have proliferated.
Fanny Dethier, Philippe Roman
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Investigating the Behavioral / Attitudinal Consequences of Internal Brand Management among Sales Personnel of Farmand Company [PDF]
مدیریت بازرگانی, 2019 Objective Internal brand management is an effective factor in building and maintaining a strong brand. This sustainable competitive advantage includes the activities within an organization to ensure reflection on the brand value, so the staff can play an
Maryam Behzadi +2 more
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Administrative SciencesIn the Eastern Cape Province of South Africa, rural women agripreneurs encounter ongoing structural challenges in accessing formal finance, securing land rights, and gaining leadership roles, despite their vital contribution to agriculture and food ...
Sive Zintle Mbangiswano +2 more
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Gestalt Theory, 2021 For almost 40 years, a specific form of brand management with scientific and practical resonance has been evolving in Germany, Austria, and Switzerland – along with a multitude of microeconomic schools and authors.
Errichiello Oliver
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Fermented grapeseed oil repairs chemically damaged hair via enhanced permeability mechanisms
Scientific ReportsHuman hair is a biopolymer composed of keratin filaments, lipids, pigments, and water. Chemical treatments of hair, such as dyeing, perming, and bleaching, can impair the integrity of the hair protein structure and accelerate the loss of water and lipids,
Nan Wu +5 more
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Formation of brand-focused communication management system of industrial enterprise [PDF]
Marketing i Menedžment Innovacij, 2014 The aim of the article. The importance of communication in formation brand industrial enterprise is defined in the article. The essence of the concept of “brand-focused communications management system” and the purpose of such an approach to the ...
Ivashova Nadiia Vasylivna
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Pediatric Blood &Cancer, EarlyView.ABSTRACT Pediatric gastroenteropancreatic neuroendocrine neoplasms (GEP‐NENs) are extremely rare and clinically heterogeneous. Management has largely been extrapolated from adult practice. This European Standard Clinical Practice Guideline (ESCP), developed by the EXPeRT network in collaboration with adult NEN experts, provides (adult) evidence ...
Michaela Kuhlen +23 more
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Branding and the Risk Management Imperative
GfK Marketing Intelligence Review, 2018 In an increasingly risky socioeconomic environment, management needs to proactively consider brand-related risks. To understand brands as tools for risk management, they need to understand four types of brand risk: brand reputation risk, brand dilution ...
Fournier Susan, Srinivasan Shuba
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Pediatric Blood &Cancer, EarlyView.ABSTRACT Background Children with sickle cell disease (SCD) face multiple acute and chronic medical complications that may impact their quality of life as reported by patients themselves. Health‐related social needs (HRSNs), such as food and housing insecurity, are common in people with SCD, but the association between HRSNs and patient‐reported ...
Sarah J. Marks +5 more
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