Results 51 to 60 of about 11,485,627 (280)

THE STUDY OF CONSUMER BEHAVIOR IN THE MARKET OF BAKERY PRODUCTS IN THE CONDITIONS OF BRAND MANAGEMENT

open access: yesThree Seas Economic Journal, 2021
Bread and bakery products are the traditional main component of the Ukrainian market basket. However, in recent years, there has been an annual reduction in the consumption of bakery products.
Hanna Maiboroda
doaj   +1 more source

Chemotherapy for Spinal Cord Intramedullary Pediatric Low‐Grade Glioma—A Systematic Literature Review

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Pediatric intramedullary low‐grade gliomas (PIMLGGs) are rare neoplasms that present unique clinical and management challenges. Although surgery remains the primary tool for tissue diagnosis and decompression, complete gross‐total resection is frequently unfeasible due to the infiltrative nature of these lesions.
Olga M. Sergeenko   +5 more
wiley   +1 more source

Is the use of influencer marketing and brand community effective for enhancing awareness of a new brand? [PDF]

open access: yesInnovative Marketing
Influencer marketing and brand community have been popularly used as one powerful marketing strategy to enhance brand awareness. This study aims to find out how and to what extent influencer marketing and brand community affect brand awareness in a ...
Asnan Furinto   +3 more
doaj   +1 more source

Brand as a challenge to corporate governance in the globalization process [PDF]

open access: yesMarketing (Beograd. 1991), 2016
The increasing expansion of globalization, largely changes and the current economic strategy and policy of companies. The aim of this paper is to show to the alarming the need to accede to the seriousness of the implementation of adequate marketing ...
Milojević Sonja   +2 more
doaj   +1 more source

FORMULATION OF A MARKETING STRATEGY FOR COMPANY BRAND MANAGEMENT

open access: yesEconomies' Horizons, 2023
The article is dedicated to the follow-up of the marketing approach to the formation of the company's brand strategy. The method of statistics is the development of theoretical provisions for marketing technology branding and the formation of a marketing strategy for managing a company's brand.
Viktoriia Khurdei   +4 more
openaire   +1 more source

Exercise Capacity, Physical Activity, Fatigue, and Neurocognitive Function in Adult Survivors of Childhood Acute Lymphoblastic Leukemia

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Adult survivors of childhood acute lymphoblastic leukemia (ALL) are at risk of reduced exercise capacity, decreased physical activity levels, persistent fatigue, and neurocognitive deficits. The aim was to investigate exercise capacity and physical activity levels of adult survivors of childhood ALL and their associations with ...
Laura Jess   +5 more
wiley   +1 more source

Nonprofit brand strength’s moderational role

open access: yesEkonomski Vjesnik, 2015
The nature and characteristics of the nonprofit brand strength construct are conceptualized. Brand strength is defined as a multidimensional construct, composed by brand familiarity, brand remarkability, and brand attitude.
Walter Wymer
doaj  

Investigating Effective Factors of Branding Strategies in E-Learning based Universities [PDF]

open access: yesFanāvarī-i āmūzish, 2017
This study examines the factors contributing to the development of branding strategies in e-learning based universities. The purpose of this paper is to identify factors contributing to the development of branding strategies in a virtual university in ...
A. Monavvarian   +3 more
doaj   +1 more source

Risk Management as a Component of the Brand Strategy of a Retailer [PDF]

open access: yesUniversity Scientific Notes, 2021
Introduction. The article considers the issue of risk identification for retailers in order to take them into account in the process of forming a brand strategy. The purpose of the article is to analyze the possible risks for retailers in order to develop measures to prevent them, which must be taken into account in the formation of brand strategy ...
openaire   +1 more source

Evidence‐Based Clinical Practice Guidelines for the Management of Pediatric Febrile Neutropenia: Resource‐Sensitive Recommendations for the Asian Continent

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Febrile neutropenia (FN) is a frequent and serious complication in children receiving cancer therapy. Standardizing FN management across Asia is challenging due to variable healthcare infrastructure, diagnostic capacity, and infection patterns; however, it could improve resource use and patient outcomes.
Joliza Patricia Cañeba   +29 more
wiley   +1 more source

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