Results 91 to 100 of about 46,062 (302)
Embedding knowledge and value of a brand into sustainability for differentiation [PDF]
This is the post-print version of the final paper published in the Journal of World Business (under the provisional title "Embedding sustainability into brand knowledge and brand value for brand differentiation").
Czinkota, M. +5 more
core +1 more source
Customer satisfaction is a very important issue in industries including food industry. This research is aimed to analyze the mediating role of customer satisfaction in order to have loyal returning customers. Objectives of this research is to analyze the
Idris Gautama So +2 more
doaj +1 more source
CIN85 is highly expressed in osteosarcoma, particularly in metastatic lesions. Its overexpression increases cell migration and Matrigel invasion, while silencing CIN85 suppresses these behaviors. Transcriptome analysis shows that CIN85 regulates MMP2, COL3A1, and Akt/mTOR signaling. Targeting these pathways reverses CIN85‐induced motility, highlighting
Iryna Horak +10 more
wiley +1 more source
Background: Customer satisfaction and loyalty are crucial factors for enhancing sales and profitability. In the context of e-commerce, understanding how brand image, product quality, and service quality influence these outcomes is essential for ...
Franky Anggreiawan, Rhian Indradewa
doaj +1 more source
Marketing Mix is The Only Variable to Choose Brands and Quality?
This research is to find out how the role and influence of marketing stimuli (advertising, pricing, and sales promotion) as well as the role of family and brand awareness, brand associations, perceived quality of Pepsodent toothpaste.
Umbas Krisnanto
doaj +1 more source
The quality of life’s relationship with the destination brand loyalty and destination brand value
Purpose – This study explores how perceived quality of life in a destination—specifically environmental and social dimensions—is related to destination brand loyalty and brand value. The local population plays a key role in shaping and sustaining a strong destination brand through their lived experiences.
Marijana JURIŠIĆ MUSTAPIĆ +2 more
openaire +3 more sources
Here, we demonstrate that HS1BP3 interacts with Cortactin through a proline‐rich region (PRR3.1) and show that this interaction, and HS1BP3 itself, promote cancer cell proliferation and invasion. Inhibition of this interaction leads to build‐up of TKS5 in multivesicular endosomes and altered secretion of CD63 and CD9, providing an explanation for the ...
Arja Arnesen Løchen +9 more
wiley +1 more source
Brand Loyalty- Impact of Cognitive and Affective Variables [PDF]
Studies on brand loyalty typically focus on the behavioural side of brand loyalty or on the attitudinal side. Rare are the studies that examine simultaneously both components of brand loyalty.
Mourad TOUZANI, Azza TEMESSEK
core
In today’s competitive higher education landscape, developing a strong and consistent brand image that embraces digital enablement is crucial for improving employee brand relationships.
Urooj Ahmed +4 more
doaj +1 more source
Luxury Brand Equity in Online Channel: The Moderating Effect of Brand Trust
Branding strategy is important in the hyper-competitive luxury industry. In digitalized market environments, it is critical for luxury brands to transfer their established brand equity from the offline market to the online market.
Hyowon Hyun, JungKun Park, Weon Sang Yoo
doaj +1 more source

