Results 61 to 70 of about 3,557,748 (343)

Brand positioning of Kota Bharu as Islamic city / Hasnina Hassan, Ghazali Ahmad and Roslizawati Che Aziz [PDF]

, 2017
Over the last 30 years, place marketing has become an increasingly mutual strategy for entrepreneurial cities, regions and countries seeking to gain advantage in a competitive environment. Competition between places is global.
Ahmad, Ghazali, Che Aziz, Roslizawati, Hassan, Hasnina   +2 more
core  

PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP LOYALITAS MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI (Studi Pada Fore Coffee Jalan Semeru Kota Malang) [PDF]

, 2023
This research aims to determine the influence of brand image on customer loyalty of Fore Coffee Jalan Semeru, Malang City, determine the influence of product quality on customer loyalty of Fore Coffee Jalan Semeru, Malang City, determine the influence of
Darmawan, Irfan Rafif
core  

Nuclear pore links Fob1‐dependent rDNA damage relocation to lifespan control

FEBS Open Bio, EarlyView.
Damaged rDNA accumulates at a specific perinuclear interface that couples nucleolar escape with nuclear envelope association. Nuclear pores at this site help inhibit Fob1‐induced rDNA instability. This spatial organization of damage handling supports a functional link between nuclear architecture, rDNA stability, and replicative lifespan in yeast.
Yamato Okada, Mina Iwaki, Kyosuke Hagiri, Rei Izumi, Masahiko Harata, Chihiro Horigome   +5 more
wiley   +1 more source

Antecedents and outcome of consumer-brand identification: An empirical study of smartphones’ brands in Vietnam

Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, 2021
This study examines the impacts of brand distinctiveness, brand prestige, brand social benefits, and brand warmth on consumer-brand identification, which in turn influences word of mouth.
Lý Mỹ Hằng, Nguyễn Thị Mai Trang   +1 more
doaj   +1 more source

Single‐molecule DNA flow‐stretch assays for high‐throughput DNA–protein interaction studies

FEBS Open Bio, EarlyView.
We describe an optimised single‐molecule DNA flow‐stretch assay that visualises DNA–protein interactions in real time. Linear DNA fragments are tethered to a surface and stretched by buffer flow for fluorescence imaging. Using λ and φX174 DNA, this protocol enhances reproducibility and accessibility, providing a versatile approach for studying diverse ...
Ayush Kumar Ganguli, Mohammad Nour Alsamsam, Ugnė Bagdonaitė, Van Truc Vu, Chun‐Jen Huang, Polina Kuzhir, Mindaugas Zaremba, Aurimas Kopūstas, Marijonas Tutkus   +8 more
wiley   +1 more source

Peran Promotional Mix dalam Membentuk Brand Image Produk City Car di Kota Pekanbaru (Studi Kasus pada Nissan March) [PDF]

, 2014
The purpose of this research is to examine about the use of promotional mix variable which consists of advertising, personal selling, sales promotion, public relations, and direct marketing towards brand image of Nissan March car in Pekanbaru City ...
Miladiah, Z. (Zaharatul), Musfar, T. F. (Tengku), Nursanti, A. (Aida)   +2 more
core  

TALES OF CITIES: CITY BRANDING THROUGH STORYTELLING

Journal of Global Strategic Management, 2016
As an intriguing concept, storytelling has attracted many researchers from a variety of disciplines. However, a specific context of storytelling approach, city branding through storytelling has rarely been reported in the literature. In this study, we show how cities can regard storytelling as a strategic branding tool and investigate how authorities ...
Ayar, Hayat, Keskin, Halit, Zehir, Cemal, Akgün, Ali Ekber   +3 more
openaire   +2 more sources

Bologna City Branding

Bollettino della Società Geografica Italiana, 2021
The purpose of the article was to analyze the standardized city branding process that since 2014 has restructured the public space of Bologna and redefined the emotional territory of its citizens through the active remodeling or branding of urban policies.
openaire   +4 more sources

City branding and museum souvenirs: towards improving the St. Petersburg city brand

Journal of Place Management and Development, 2019
PurposeThe purpose of this paper is to identify ways to develop museum shop product, which will possess competitive advantage, and to recommend what should be done to develop such product so that it has a positive impact on the city brand of St ...
Iuliia Trabskaia, Iuliia Shuliateva, Rebecca Abushena, V. Gordin, Mariya Dedova   +4 more
semanticscholar   +1 more source

Identifying gene expression signatures for risk stratification of postoperative adjuvant chemotherapy in colorectal cancer

FEBS Open Bio, EarlyView.
A novel signature integrating genome‐wide analysis with clinical factors predicts recurrence in stage II colorectal cancer and enables a new risk stratification to guide postoperative adjuvant chemotherapy. Clinical risk stratification for postoperative recurrence in patients with pathological stage II (pStage II) colorectal cancer (CRC) is essential ...
Mayuko Otomo, Keisuke Okuno, Shuichi Watanabe, Sakiko Oba, Hiroyasu Kagawa, Masanori Tokunaga, Daisuke Ban, Yusuke Kinugasa   +7 more
wiley   +1 more source