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City Branding and the Tourist Gaze
2011Urban tourism is a fast growing segment in the worldwide tourism market. Thanks to the growth of easyJet, Ryanair and a number of other low cost carriers, city trips have become increasingly popular. To be sure, Dutch couples and families still take the car or train to Amsterdam for a weekend break.
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This chapter assesses how the mobilization of Kurdish society and the rise of nationalism in Diyarbakır were entangled with commodification and neoliberal modes of urbanism. It studies the sites of everyday consumer culture and urban development to elucidate how they embraced the aspirations for the rise of an autonomous Kurdish nation.
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The Role of Culture in City Branding
2017City branding means all types of image development studies for a city in order to attract more visitors, raise the quality of life and awareness of the city and provide development etc. Today, the increasing competition among the cities has made city branding a necessity. There are different strategies implemented for city branding.
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Synthesis of City Branding Literature (1988–2014) as a Research Domain
International Journal of Tourism Research, 2016Senay Oguztimur
exaly
City Branding and the Link to Urban Planning: Theories, Practices, and Challenges
Journal of Planning Literature, 2020Ahmad Bonakdar, Ivonne Audirac
exaly
The Image and the Branding of the Spanish City
Cities are increasingly concerned with creating an urban image that makes them more attractive to capital, mobile professionals, and tourists. City branding and city marketing have emerged as essential strategies for achieving this goal. City brands play a pivotal role in city promotion and strategic planning.openaire +1 more source