Results 21 to 30 of about 1,569,415 (306)
CreaTable Content and Tangible Interaction in Aphasia [PDF]
, 2020 Multimedia digital content (combining pictures, text and music) is ubiquitous. The process of creating such content using existing tools typically requires complex, language-laden interactions which pose a challenge for users with aphasia (a language ...
Baier Carissa K. +10 more
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Brand Love: Role of Online Customer Experience, Value Co-creation, and Relationship Quality
Frontiers in Psychology, 2022 Customer experience is a source of retailers’ long-term competitive advantage. This study has examined the relationship between online customer experience and brand love through the mechanism of relationship quality in the context of online shopping in ...
Khurram Mustafa +15 more
doaj +1 more source
LA DIGITALISATION AU SERVICE DES TOURISTES : LA QUETE D’UN AVANTAGE COLLABORATIF
Revue Marocaine de Recherche en Management et Marketing, 2022 The evolving concept of co-creation embodies the various theoretical and practical shifts within the marketing thinking. Digitalization has significantly contributed to this change and thus, transformed the classical concept of value creation.
AFAF EL KADDOURI, NORA BENAHMED
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Frontiers in Psychology, 2022 This study explores the impact of customers’ value co-creation behavior on their experiences with and loyalty to P2P accommodations. We propose a theoretical model integrating two lines of tourism research: customer value co-creation and customer ...
Jing Lyu, Keyan Cao, Shan Yang
doaj +1 more source
Omni-channel retailing: propositions, examples and solutions [PDF]
, 2018 Customers are not passive agents, but intrinsic to the value creation process. Because retailers are the customer’s link to the marketplace they are uniquely placed to develop value co-creation opportunities that give themselves a strategic advantage ...
Saarijärvi, Hannu +2 more
core +2 more sources
The Co-creation of Museum Experience Value From the Perspective of Visitor Motivation
SAGE Open, 2023 Marketing and tourism research emphasizes the importance of the co-creation of experience value in creating and maintaining sites of cultural consumption.
Yongzhong Yang +2 more
doaj +1 more source
Internet-based consumer co-creation experience of the new product development process
Engineering Management in Production and Services, 2019 The paper aims to explore consumer co-creation experience of new product development processes. Specifically, it is an attempt to determine the level of consumer engagement in an online co-creation process, identifying motives and reasons for the ...
Khrystoforova Viktoria +1 more
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Central European Public Administration Review, 2022 The academic contribution to the field is twofold. Firstly, the paper identifies co-creation drivers and barriers from the professionals’ point of view ‒ a largely overlooked perspective in the relevant literature.
Sanja Vrbek, Marlot Kuiper
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Theory to Practice, Implementing Curriculum Co-Creation (A Case Study of 10 Universities Worldwide) [PDF]
رویکردهای نوین آموزشیNowadays, educational systems worldwide face numerous challenges, and to achieve their key objectives, they utilize diverse and innovative strategies tailored to academic needs.
Raheleh Tavakoli Yaraki +3 more
doaj +1 more source
Exploring heritage through time and space : Supporting community reflection on the highland clearances [PDF]
, 2013 On the two hundredth anniversary of the Kildonan clearances, when people were forcibly removed from their homes, the Timespan Heritage centre has created a program of community centred work aimed at challenging pre conceptions and encouraging reflection ...
Dawson, Tom +6 more
core +1 more source