Due to unprecedented innovation in information and communication technology, customers interact more with telecommunication service providers. Customer satisfaction is the extent of customer psychological sense and expectation towards a particular ...
Nabaz Nawzad Abdullah +2 more
doaj +1 more source
Customer Value-Based Management: Competitive Implications [PDF]
Many firms today quantify the value of individual customers and serve them differentially; providing better service, prices and other inducements to high value customers. We refer to this practice as Customer Value-based Management (CVM). While previous research and popular press has strongly advocated CVM, firms have often met with mixed results.
Upender Subramanian +2 more
openaire +1 more source
Linking Customer Focus and Competitive Advantage: The Mediation of Transformational Leadership
Purpose: The empirical studies that have been conducted to determine the nature of the relationship between customer focus and competitive advantage have revealed that customer focus fosters competitive advantage; however, none of the studies attempted ...
Tryson Yangailo
doaj +1 more source
Value-based pricing: A success factor in the competitive struggle [PDF]
Over the past decade, the view that the main purpose of market oriented organizations is not to satisfy the consumer, but to create values has dominated.
Netseva-Porcheva Tatyana
doaj +1 more source
The Attributes of Customer Needs Tenun Ikat SME for Competitive Market in Indonesia [PDF]
The development of economy in Indonesia will not be separated from the role of small and medium enterprises. Tenun Ikat industrial centers is one of a collection of tenun ikat artisans in Kediri that less can compete with other similar products.
Ambarwati, Rita +2 more
core +1 more source
Effects of supply chain collaboration on customer loyalty for household electronic appliances in Vietnam [PDF]
Purpose – In an era of global competition, firms need to collaborate for long-term benefits. Researchers have investigated the linkages between supply chain collaboration (SCC), customer satisfaction and loyalty.
Binh Nguyen Thi, Hien Nguyen Thi Thu
doaj +1 more source
Predicting Customer Lifetime Value Based on Financial and Demographic Characteristics Using GMDH Neural Network Case Study: Individual Customers of a Private Bank of Iran [PDF]
The role of customer relationship management as a strategic tool in development of manufacturing and service organizations, and also acquisition and retention customers in competitive industries, is undeniable.
امیر خانلری +2 more
doaj +1 more source
Applying Social Exchange Theory to Value Co-Creation Frame: Does it Leads to Customer Loyalty?
The emergence of E-commerce has brought many advantages, especially in economic development. With the increasing number of E-commerce users, it is crucial for e-commerce platforms to sustain their business. Applying value co-creation is beneficial for e-
Adinda Farhana
doaj +1 more source
Analisis Persepsi Nilai dan Kepercayaan Terhadap Kepuasan Pelanggan Kecap CV. Sinar Abadi
This study examines the impact of perceived value and trust on customer satisfaction with CV Sinar Abadi, a company producing Sinar Abadi brand soy sauce.
Tommy Fran Wijaya
doaj +1 more source
EXPLORInG THE CUSTOMER PERCEIVED VALUES AS AnTECEDEnT OF PURCHASE BEHAVIOR [PDF]
Today, more than ever we see an increase in the importance of customer-orientation, and it's consideration as an important competitive advantage of organizations and its role in business success and development.
nabi Allah Dehghan +2 more
doaj +1 more source

