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The study of consumers helps firms and organizations improve their marketing strategies by understanding issues such as: the psychology of how consumers think, feel, reason, and select between different alternatives; the psychology of how the consumer is
Muhammad Ismail Hossain +2 more
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Consumer Behavior on accessories [PDF]
Studying consumer behavior patterns on accessories.
Liu, Xiruo
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Time series of useful energy consumption patterns for energy system modeling
Measurement(s) space heat consumption patterns • hot water consumption patterns • space cooling consumption patterns • process cooling consumption patterns • mechanical energy consumption patterns • information and communication (ICT) consumption ...
Jan Priesmann +3 more
doaj +1 more source
From utilitarian to hedonic consumer behavior: An evaluation for the socio-digital age [PDF]
How consumers' consumption activities are shaped and what are the motives that push consumers to some behaviors are very important topics in the economics literature. It is widely accepted that consumption is shaped by utilitarian consumption and hedonic
Kar, Mikail
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What Is “Natural”? Consumer Responses to Selected Ingredients
Interest in “natural” food has grown enormously over the last decade. Because the United States government has not set a legal definition for the term “natural”, customers have formed their own sensory perceptions and opinions on ...
Edgar Chambers +2 more
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Comparing Four Question Formats in Five Languages for On-Line Consumer Surveys
Question formats are critical to the collection of consumer health attitudes, food product characterizations, and perceptions. The information from those surveys provides important insights in the product development process.
Denis Richard Seninde, Edgar Chambers
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Pomegranate Juice (PJ) and Green Tea (GT) products have increased in popularity because of their beneficial health properties. Consumers look for healthier beverages, and rely on labels, claims, and product packaging when choosing a product.
Federica Higa +2 more
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Development of a Model System for Tasting Grain Varieties
This study investigated suitable approaches and effective applications for the evaluation of grain flavor differences among cultivars. A model system that helps to facilitate the characterization of flavors in grain varieties was developed using sorghum ...
Thao Tran, Edgar Chambers
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A validated survey to measure household food waste
To assess household food waste in large-scale studies with the aim to understand differences in food waste levels between households, surveys are often employed.
Erica van Herpen +5 more
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Research on social influences often distinguishes between social and quality incentives to ascribe meaning to the value that popularity conveys. This study examines the neural correlates of those incentives through which popularity influences preferences.
Robert P. G. Goedegebure +3 more
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