Results 1 to 10 of about 656,598 (237)
Is consumer behaviour towards footwear predisposing for lower extremity injuries in runners and walkers? A prospective study. [PDF]
Background: Runners and walkers often suffer from lower extremity injuries. Little is known about the relationship between their consumer behaviour towards footwear and the development of those injuries.
Willems TM, De Ridder R, Roosen P.
europepmc +3 more sources
Inverse Reinforcement Learning for Marketing [PDF]
Learning customer preferences from an observed behaviour is an important topic in the marketing literature. Structural models typically model forward-looking customers or firms as utility-maximizing agents whose utility is estimated using methods of ...
Halperin, Igor
core +2 more sources
Study on The Influence of Situational Factors of E-commerce Live Broadcasting on Consumers’ Impulse Buying Behavior [PDF]
Based on SOR theory, the situational factors of e-commerce live streaming are sorted out, and the influence of the information processing process of e-commerce live streaming viewers on impulse buying behavior is studied.
Zimiao Xiao, Shenggui Cai
doaj +1 more source
The use of food swaps to encourage healthier online food choices: a randomized controlled trial
Background Online grocery stores offer opportunities to encourage healthier food choices at the moment that consumers place a product of their choice in their basket. This study assessed the effect of a swap offer, Nutri-Score labeling, and a descriptive
Laura Jansen+2 more
doaj +1 more source
Assessing the Emotional Response in Social Communication: The Role of Neuromarketing
Social advertising is designed to have an impact on the behavior of the target audience to improve the welfare of both the individuals and the society.
Margherita Zito+8 more
doaj +1 more source
From social interactions to private environmental behaviours: The case of consumer food waste [PDF]
Consumer food waste, like many environmental behaviours, takes place in private, and is not directly subject to social monitoring. Nevertheless, social interactions can affect private opinions and behaviours. This paper builds an agent-based model of interactions between consumers heterogeneous in their sociability, initial opinions and behaviours ...
arxiv +1 more source
The nutritional quality of our diet depends on a number of repeated choices we make throughout the day. Understanding consumer behaviour in its full complexity and real-life context is essential for ensuring a sustainable food system that provides ...
Ellen van Kleef+6 more
doaj +1 more source
Immersive virtual reality (VR) videos can replicate complex real-life situations in a systematic, repeatable and versatile manner. New product development trajectories should consider the complexities of daily life eating situations.
Xiao Song+2 more
doaj +1 more source
Market orientation practices of Ethiopian seed producer cooperatives
The practices of market orientation are context-specific. This paper focuses on the concept and practices of market orientation in Ethiopian seed producer cooperatives (SPCs).
Dawit Tsegaye Sisay+2 more
doaj +1 more source
Although it is well evident that a healthy diet rich in fruit and vegetables could prevent a number of major chronic diseases, national and international guidelines concerning their intake are not being reached by a large percentage of the population ...
Klelia Karagiannaki+6 more
doaj +1 more source