Results 31 to 40 of about 2,943,488 (278)

The influence of corporate social responsibility on consumer purchasing behaviour

open access: yes, 2022
This study was conducted to investigate the influence of corporate social responsibility (CSR) on consumer purchasing behaviour. The method of systematic sampling was used, and a total of 150 students participated as respondents.
Muhammad Arif, Afida Mastura   +3 more
core   +1 more source

“The Theater of the Mind”: The Effect of Radio Exposure on TV Advertising

open access: yesSocial Sciences, 2020
Contemporary society requires communication strategies that integrate different media channels in order to improve advertising performance. Currently, there are not many scientific research studies of the various mass media, comparing the results of ...
Vincenzo Russo   +4 more
doaj   +1 more source

The Effect of Ingredient Item Depiction on the Packaging Frontal View on Pre- and Post-Consumption Product Evaluations

open access: yesFoods, 2019
The current research focused on the (in)congruity between pictorial (ingredient item depiction) and textual (ingredient list) information on food packaging, namely, an apple−mango juice.
Nicole Timmerman   +1 more
doaj   +1 more source

From E-Commerce to the Metaverse: A Neuroscientific Analysis of Digital Consumer Behavior

open access: yesBehavioral Sciences
The growing interest in consumer behavior in the digital environment is leading scholars and companies to focus on consumer behavior and choices on digital platforms, such as the metaverse.
Alessandro Fici   +8 more
doaj   +1 more source

Defining barriers to food systems sustainability: a novel conceptual framework

open access: yesFrontiers in Sustainable Food Systems
The transformation of food systems emerges as a critical challenge necessitating a deep, holistic comprehension of the complex and multifaceted barriers that hinder progress towards sustainability. The existing literature is not consistent in identifying
Brice Even   +4 more
doaj   +1 more source

Bundling of inputs and services for sustainable smallholder agriculture: the concepts, theoretical arguments and bundle designs using conjoint analysis

open access: yesInternational Journal of Agricultural Sustainability
Product bundling is receiving increasing attention in sustainable agricultural development as a means to ensure access to and enhance the uptake of, agricultural technologies by smallholders. Yet, the how and why of bundling for smallholders are not well-
Tamiru Amanu Abetu   +4 more
doaj   +1 more source

Can Marketing Increase Willingness to Pay for Welfare-Enhanced Chicken Meat? Evidence from Experimental Auctions

open access: yesAnimals, 2023
Consumer concern for animal welfare is currently not fully reflected in the market share of welfare-enhanced meat. A possible solution is developing marketing strategies that emphasize personally relevant benefits such as taste and curiosity, instead of ...
Lenka van Riemsdijk   +3 more
doaj   +1 more source

CONSUMER BEHAVIOUR

open access: yes, 2016
ABSTRACT   Objective- The preceding historical perspective shows that successful companies adapt to changing consumer needs and environmental trends. The late 1990s and early 2000s have seen equally important consumer behaviour trends that influence marketing strategies. The main objective of studying consumer behaviour is to understand behaviour of
  +5 more sources

Exercise Capacity, Physical Activity, Fatigue, and Neurocognitive Function in Adult Survivors of Childhood Acute Lymphoblastic Leukemia

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Adult survivors of childhood acute lymphoblastic leukemia (ALL) are at risk of reduced exercise capacity, decreased physical activity levels, persistent fatigue, and neurocognitive deficits. The aim was to investigate exercise capacity and physical activity levels of adult survivors of childhood ALL and their associations with ...
Laura Jess   +5 more
wiley   +1 more source

Feeding, Fear, and Acceptance: Caregivers’ Experiences of Nutritional Support During Childhood Cancer Treatment

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Purpose To explore caregivers' experiences and perceptions of the nutritional challenges faced by children and adolescents undergoing cancer treatment, including oral intake and the use of nutritional support. Methods This was a qualitative study based on focus groups with parents and caregivers at a Brazilian pediatric oncology hospital ...
Danyelle Apparecida Balsamão Marques   +5 more
wiley   +1 more source

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