Results 221 to 230 of about 3,556 (265)

A hybrid neuromarketing approach exploiting EEG graph signal processing and gaze dynamic patterning. [PDF]

open access: yesBrain Inform
Kalaganis FP   +5 more
europepmc   +1 more source

Psychotherapy research for compulsive buying-shopping disorder: Quo vadis? [PDF]

open access: yesAddict Behav Rep
Müller A   +5 more
europepmc   +1 more source

'Zero Alcohol Drinks Are Really Complex': Navigating Substitution and Addition Consumption Issues. [PDF]

open access: yesDrug Alcohol Rev
Pettigrew S   +8 more
europepmc   +1 more source

CONSUMER BUYING BEHAVIOUR IN THE D-MART

open access: yesInternational Research Journal of Modernization in Engineering Technology & Science
openaire   +1 more source

Consumer Buying Behaviour

2022
This chapter discusses consumer buying behaviour. It acknowledges the rational and irrational components of the behaviour as numerous biases influence the decision-making processes. According to researchers, confirmation bias, availability effect, endowment effect, present bias, Dunning-Kruger effect, sunk-cost fallacy, and anchoring are significant ...
Baines Paul   +2 more
openaire   +1 more source

Consumer Buying Behaviour in Fashion Retailling: Empirical Evidences [PDF]

open access: possibleSSRN Electronic Journal, 2008
Consumer behaviour research is the scientific study of the processes consumers use to select, secure, use and dispose of products and services that satisfy their needs. Firms can satisfy those needs only to the extent that they understand their customers.
Azevedo, Susana   +3 more
openaire   +1 more source

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