Role of consumer ethnocentrism on purchase intention toward foreign products: Evidence from data of Vietnamese consumers with Chinese products [PDF]
Heliyon, 2023 This study aims to determine the influence of consumer ethnocentrism and general country image on Vietnamese consumers' perception of product origin and purchase intention toward Chinese goods.
Ngoc Ha Nguyen +5 more
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Consumer ethnocentrism, cultural sensitivity, brand credibility on purchase intentions of domestic cosmetics [PDF]
Cogent Business & Management, 2023 Brands investigate cultural sensitivity in order to stand out from global market competition and reach more diverse customers. The research emphasized on the relationship between consumer ethnocentrism, cultural sensitivity and brand credibility toward ...
Ramadania Ramadania +4 more
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How Social Norms Influence Purchasing Intention of Domestic Products: The Mediating Effects of Consumer Ethnocentrism and Domestic Product Judgments [PDF]
Behavioral Sciences, 2023 Buying domestic products has become increasingly important in many countries. As a form of social influence, social norms affect people’s domestic purchasing intentions and behavior.
Qifan Jia +7 more
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Consumer ethnocentrism of Serbian citizens [PDF]
Sociologija, 2011 Consumer ethnocentrism implies the consumers’ orientation to the purchasing of domestic goods, disapproval of purchasing of foreign goods, and the attitude that the buyers of foreign goods are responsible for domestic economic problems and ...
Marinković Veljko +2 more
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Perceived Vulnerability in Consumer Ethnocentrism
International Journal of Business and Social Research, 2017 This research establishes that the consumers perceived vulnerability to a threat is a relevant variable that modifies the preference for domestic origin products. Many times, consumers balance their personal well-being with their sense of in-group identity, particularly when their preference for domestic products above foreign ones is expected.
Jorge A. Wise
openaire +3 more sources
Exploring the relationship between materialism, consumer ethnocentrism, and compulsive buying [PDF]
Frontiers in PsychologyMaterialistic values, consumer ethnocentrism, and compulsive buying represent three significant concepts in the field of consumer behavior. Theoretical models suggest that materialism may contribute to impulsive and compulsive purchasing behavior, while ...
Róbert Štefko +3 more
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Consumer Ethnocentrism in Indian Air-Conditioner Market: A Social Identity Theory Perspective [PDF]
International Journal of Global Business and Competitiveness, 2022 Gera N, Rohatgi S, Wise J.
europepmc +3 more sources
Measurement of Consumer Ethnocentrism of Slovak Consumers [PDF]
International Review Of Management and Marketing, 2014 The conceptualization of consumer ethnocentrism is inferred from the general concept of ethnocentrism which assumes that ethnocentrism starts with the culture into which an individual is born. Over time, the individual will accept the values and behaviour of this particular culture as a norm. However, when the individual becomes aware of other cultures
Taborecka-Petrovicova, Janka +1 more
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Consumer ethnocentrism and purchase intentions in native Latin American consumers
European Research on Management and Business EconomicsThis study examines the role of consumer ethnocentrism (CET), distinguishing between Hard Ethnocentrism (HET) and Soft Ethnocentrism (SET) and how they influence Purchase Intentions (PIN), and investigates gender as a moderating variable.
Iliana E. Aguilar-Rodríguez +4 more
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Globalization and economic growth of Eurozone economies [PDF]
Zbornik radova Ekonomskog fakulteta u Rijeci : časopis za ekonomsku teoriju i praksu, 2020 Globalization is a process of world economic integration which leads to the global economy without borders. The paper estimates the impact of globalization on economic growth in the case of European Monetary Union countries (EMU ...
Marija Radulović, Milan Kostić
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