Results 41 to 50 of about 15,946 (223)
Consumer ethnocentrism in Paraguay
Purpose –This paper aims to understand Paraguayan consumer behavior within the context of consumer ethnocentrism. Design/methodology/approach – Applying a non-experimental, cross-sectional design, the research surveyed 396 middle- and upper-class Paraguayan consumers between April and June 2022.
Michael J. Pisani +4 more
openaire +1 more source
CONSUMER ETHNOCENTRISM AMONG YOUNG POLISH CONSUMERS
This article is a research exercise examining consumer ethnocentrism among young Polish consumers. Its primary goal is to identify ethnocentric attitudes and behaviours of young people. The study consists of two parts: theoretical and empirical. The first one explains the concept and essence of ethnocentrism as a consumer trend, building upon a ...
openaire +2 more sources
Probing the Etic vs. Emic Nature of Consumer Ethnocentrism [PDF]
The consumer ethnocentrism concept and its measure, the CETSCALE, remain very popular in cross-national research chiefly because they serve as a means to understand consumer attitudes toward imports.
Durvasula, Srinivas, Lysonski, Steven
core +1 more source
Tourist Boycott Decision‐Making—Why Do It (Or Not)? Understanding and Responding to Tourism Boycotts
ABSTRACT Tourism boycotts are increasingly prevalent, with tourists deterred to travel to certain destinations, negatively impacting the destination in the immediate and longer term. This study consolidates factors shown to trigger boycott decision‐making, illustrating the multiple motives that prompt the likelihood of destination or tourism product ...
Glenn McCartney
wiley +1 more source
The Model of Domestic Product Quality Syndrome
This paper aims to develop and test a model that involves consumer ethnocentrism, world-mindedness, patriotism, and domestic product quality syndrome. This research used a quantitative approach.
I Gede Mahatma Yuda Bakti +4 more
doaj +1 more source
ANALISIS PENGARUH CONSUMER ETHNOCENTRISM DAN PERCEIVED VALUE TERHADAP MINAT BELI KONSUMEN DENGAN PERAN BRAND IMAGE SEBAGAI MEDIATOR (Studi Kasus Pada Konsumen Batik Semarang) [PDF]
This study aimed to analyze the influence of consumer ethnocentrism and perceived value to purchase intention using brand image as mediator study case on consumer of Batik Semarang. This study used two independent variables are consumer ethnocentrism and
PERMATASARI, Meirina Indah +1 more
core
Social transformation through community music projects: A scoping review
Abstract This article investigates the hypothesis that music can be a powerful catalyst for social transformation within specific territorial and social contexts. To explore this, a scoping review was conducted, aiming to identify the participants, networks and contexts described in the scientific literature on community music and to critically examine
Noemy Berbel‐Gómez +3 more
wiley +1 more source
Purpose – The issue of consumer ethnocentrism is an important component of consumer behavior that must be considered in marketing activities as well as in the creation of strategies in international marketing.
Marián Čvirik, Emmanuel Dotong
doaj +1 more source
Consumer Ethnocentrism: A Comparison of Arab and Western Audiences [PDF]
The subject of consumer ethnocentrism is discussed in the context of advertising country-of-origin effects. The literature and suggestions concerning the phenomenon in the Middle East are brought up and a study using U.S.
Keenan, Kevin, Pokrywczynski, James
core +1 more source
The Xenocentric Mindset: Cultural and Personality Drivers Behind Consumer Preferences
ABSTRACT This study examines the psychological and cultural dimensions that influence consumer xenocentrism in Brazil and Iran, focusing on horizontal–vertical individualism–collectivism and the “Big Five” personality traits—extraversion, agreeableness, conscientiousness, neuroticism, and intellect/imagination.
José I. Rojas‐Méndez +3 more
wiley +1 more source

