Results 31 to 40 of about 506 (173)

Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

Psychology &Marketing, EarlyView.
ABSTRACT While consumer ethnocentrism has been widely examined, little is known about how consumers manage the persistent gap between ethnocentric attitudes and everyday purchasing behavior. Drawing on balance theory (Heider 1958), this study conceptualizes consumer ethnocentrism as a situationally activated balancing process rather than a stable ...
Barbora Vaculová, Clarinda Jansberg
wiley   +1 more source

Consumer ethnocentrism in Paraguay

SSRN Electronic Journal
Purpose –This paper aims to understand Paraguayan consumer behavior within the context of consumer ethnocentrism. Design/methodology/approach – Applying a non-experimental, cross-sectional design, the research surveyed 396 middle- and upper-class Paraguayan consumers between April and June 2022.
Michael J. Pisani, Alcides G. Caceres Zarate, Vit Bubak, José-Carlos Tello, Silvio Eduardo Becker   +4 more
openaire   +1 more source

Consumers Become More or Less Ethnocentric? A Meta-Analysis on Level of Consumer Ethnocentrism

International Journal of Business and Management, 2017
A huge body of research on consumer ethnocentrism has occurred in cross-cultural consumer behavior research area since the seminal work of Shimp and Sharma (1987). There is, however, a research gap on meta-analysis of the level of consumer ethnocentrism.
Gongxing Guo, Quan Lin
openaire   +2 more sources

Understanding Complexities of Expatriate Coping and Adjustment: The Complementary Roles of Acceptance and Action

Thunderbird International Business Review, EarlyView.
ABSTRACT This work aims to provide theoretical and practical insights into coping with expatriation challenges. We show that both acceptance and action (problem‐solving) are needed, to manage different aspects of expatriate life. These two coping strategies are complementary and, to be beneficial, need to be applied selectively.
Olivier Wurtz
wiley   +1 more source

CONSUMER ETHNOCENTRISM AMONG YOUNG POLISH CONSUMERS

Acta Scientiarum Polonorum. Oeconomia, 2019
This article is a research exercise examining consumer ethnocentrism among young Polish consumers. Its primary goal is to identify ethnocentric attitudes and behaviours of young people. The study consists of two parts: theoretical and empirical. The first one explains the concept and essence of ethnocentrism as a consumer trend, building upon a ...
openaire   +3 more sources

The Role of Resident‐Place Identification in Mediating Consumption Localism and Mobility Intentions

Journal of Regional Science, Volume 65, Issue 2, Page 518-534, March 2025.
ABSTRACT Residents' personal identification with places (regions, cities, towns, and so on) and with what places are supposed to stand for often determines their place‐supportive attitudes and behaviors. However, little is known about how residents' identification with the characteristics of places and their adoption of place‐related norms and values ...
Thomas Leicht, Massimo Giovanardi, William Darler, Mihalis Kavaratzis   +3 more
wiley   +1 more source

Consumer ethnocentrism in developing countries

European Research on Management and Business Economics, 2019
Previous research has shown that consumers in developed countries display a high level of consumer ethnocentrism by prioritizing local products over foreign manufactured ones. Paradoxically, it is generally believed that consumers from developing countries, and least developed countries, are more inclined to buy imported goods instead of domestic ones ...
Karoui, Sedki, Khemakhem, Romdhane
openaire   +3 more sources

A Model of Factors Affecting Foreign Brand Trust [PDF]

Journal of Competitiveness, 2014
This study aims to investigate the effect of perceived quality on foreign brand trust and the moderating role of consumer ethnocentrism and negative subjective norms on foreign brand trust. A self-report survey of 170 Iranian home appliances shoppers was
Shahriar Azizi
doaj   +1 more source

Interconnection, Obligation, Solar Power, and the Remaking of Energy Citizens on and off the Grid in California

American Anthropologist, Volume 128, Issue 2, Page 359-368, June 2026.
ABSTRACT Electricity grid infrastructures shape future publics and the contours of political belonging or exclusion, including citizenship. But in fire‐prone, more precariously grid‐connected regions in California, experiments with micro‐ and home nanogrids, subsidized by the state and built in many cases with Tesla products, provide new opportunities ...
Joanne Randa Nucho
wiley   +1 more source

Beyond WEIRD societies: Global social identifications across 45 countries and their socio‐cultural and economic predictors

Political Psychology, Volume 47, Issue 3, June 2026.
Abstract In an increasingly globalized world challenged by multiple social problems, global social identifications (GSIs, e.g., with all humanity) are concepts of growing interest. Although such identifications can be affected by the cultural contexts in which they are manifested, research on them remains largely confined to Western, Educated ...
Katarzyna Hamer, Marta Penczek, Karolina Marcinkowska, Bartek Nowak, Katarzyna Branowska, David Sparkman, Laura S. Loy, Maria Baran, Ayu Okvitawanli, Theofilos Gkinopoulos, Justin D. Hackett, Paul Bertin, Margarida Carmona, Rita Guerra, Anna Wlodarczyk, Grace Akello, Flavia Albarello, Mujeeba Ashraf, Maja Bednarowicz, Liang Beixiang, Nora Benningstad, Kinga Bierwiaczonek, Elirea Bornman, Janine Bosak, Ernest Darkwah, Sylvain Delouvée, Stephanie J. Eder, Violeta Enea, Augustin Espinosa, Edgardo Etchezahar, Laura J. Ferris, Alla A. Gudzovskaya, Keltouma Guerch, Joep Hofhuis, Matthew J. Hornsey, David Igbokwe, Manuel L. Ibarra, Shanmukh V. Kamble, Krzysztof Kaniasty, Gabriella J. Kengyel, Hamid Khanipour, Paul Labor, Aline Venceslau Vieira Lima, Oleksandra Loshenko, Karolina Mazurowska, Keren K. Mintz, Lucas Monzani, Satoshi Moriizumi, Andrew B. Moynihan, Mohammed Mubarique, Radó P. Nagy, Kenzo Nera, Boglárka Nyúl, James Osinde, Emrah Özsoy, Jorge Palacio, Ondrey Pešout, Anna‐Maija Pirttilä‐Backman, Vivien Pong, Erico Rentería, Dayana Restrepo, Adil Samekin, Hilah Segal‐Klein, Heyla A. Selim, Denis Sindic, Alexa Spence, Sabrina Stöckli, Kim‐Pong Tam, Joaquín Ungaretti, Beata Urbańska, Angela Wang, Illia Yahiiaiev, Yelena Yemelyanova   +72 more
wiley   +1 more source