Results 21 to 30 of about 457 (134)

Consumer ethnocentrism: What we learned and what we need to know? – A systematic literature review

open access: yesCogent Business & Management
This systematic literature review aims to synthesize the academic research on consumer ethnocentrism comprehensively. The study systematically examines the development of consumer ethnocentrism research over time, including publication years, publication
Ruturaj Baber   +3 more
doaj   +1 more source

Are Elderly Consumer More Ethnocentric? Attitudes Towards Polish and 'Foreign' Food Products [PDF]

open access: yesJournal of Economics and Management, 2016
The aim of this paper is to analyze the consumer ethnocentrism towards food products. The results of the study suggest that the relationship between the level of consumer ethnocentrism and consumer demographics is weak.
Marcin Awdziej   +2 more
doaj  

The Impact of Ethnocentrism on Attitude Towards Domestic and Foreign Products with the Moderator of Perceived Economic Threat [PDF]

open access: yesکاوش‌های مدیریت بازرگانی, 2015
The present study examined the impact of consumer ethnocentrism on their attitudes towards domestic and foreign products. The sample of the study included 600 students from public universities in Tehran.
Seyyed Hamid Khodadadhoseini   +2 more
doaj  

Consumer ethnocentrism and lifestyles of members of the defense sector [PDF]

open access: yesPolitika nacionalne bezbednosti
Consumer ethnocentrism is a form of economic patriotism and awareness of the significance of buying local products to develop the domestic economy. Since consumer habits are closely linked with consumers' lifestyles, and that lifestyles, besides socio ...
Petrović Jelena, Radović Kristina
doaj   +1 more source

The Impact of a Social Desirability Bias on Consumer Ethnocentrism Research: A Cross-National Perspective

open access: yesMarketing Management Journal, 1994
Consumers in the global marketplace are becoming more sensitive to their cultural and ethnic identities resulting in increasing levels of nationalism around the world.
G. TOMAS M. HULT, BRUCE D. KEILLOR
doaj   +1 more source

Demographics and consumer ethnocentrism in a developing context: A South African study

open access: yesSouth African Journal of Economic and Management Sciences, 2014
The continued growth in international trade results in the fact that consumers in many countries are exposed to increasing amounts of product offerings from various countries of origin.
Chris D Pentz   +2 more
doaj   +1 more source

The key determinants of consumer ethnocentrism in Bosnia and Herzegovina [PDF]

open access: yesMarketing (Beograd. 1991), 2015
The area of this research relates to consumer behavior and the effects that the influence of consumer ethnocentrism has on the national economy. Therefore is consumer ethnocentrism, as an attitude of spending and consumption of local products, the ...
Bešlagić Amela
doaj   +1 more source

Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT While consumer ethnocentrism has been widely examined, little is known about how consumers manage the persistent gap between ethnocentric attitudes and everyday purchasing behavior. Drawing on balance theory (Heider 1958), this study conceptualizes consumer ethnocentrism as a situationally activated balancing process rather than a stable ...
Barbora Vaculová, Clarinda Jansberg
wiley   +1 more source

Consumer Cultural Renaissance: Conceptualisation, Scale Development, and Validation

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT As incessant globalisation leads to the pervasive erosion of traditional Asian culture by Western consumerism, a recent phenomenon has emerged that allures Asian consumers to reconnect with their traditional culture via consumption. We postulate that this behaviour is rooted in a self‐identity, consumer cultural renaissance (CCR), that has not
Richard Lee   +3 more
wiley   +1 more source

Understanding Complexities of Expatriate Coping and Adjustment: The Complementary Roles of Acceptance and Action

open access: yesThunderbird International Business Review, EarlyView.
ABSTRACT This work aims to provide theoretical and practical insights into coping with expatriation challenges. We show that both acceptance and action (problem‐solving) are needed, to manage different aspects of expatriate life. These two coping strategies are complementary and, to be beneficial, need to be applied selectively.
Olivier Wurtz
wiley   +1 more source

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