Results 1 to 10 of about 60,361 (148)

Consumer perception of bread quality

open access: yesActa Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2009
The aim of this paper is to evaluate consumers’ perception of bread quality in Slovakia. Bread belongs to essential foodstuffs and we all have it served on our table every day.Cereal products keep their importance in people’s nutrition mainly because of ...
Ľudmila Nagyová   +4 more
doaj   +4 more sources

Online shopping consumer perception analysis and future network security service technology using logistic regression model [PDF]

open access: yesPeerJ Computer Science
In order to understand consumer perception, reduce risks in online shopping, and maintain online security, this study employs data envelopment analysis (DEA) to confirm the relationship between evaluation and stimuli.
Feng Lu
doaj   +3 more sources

Development of an Emotion Lexicon in Greek for the Self-Report and Measurement of Emotions Elicited by Foods

open access: yesBiology and Life Sciences Forum, 2023
Sensory linguistics and food science meet in the field of consumer studies. Glossaries of emotions and tools for measuring feelings related to food consumption are being developed in order to understand consumer preferences, and to gain insight to be ...
Malamatenia Panagiotou   +1 more
doaj   +1 more source

Effect of Wheat Replacement by Pulse Flours on the Texture, Color, and Sensorial Characteristics of Crackers: Flash Profile Analysis

open access: yesInternational Journal of Food Science, 2022
Pulse flours are growing in popularity as alternatives to wheat in bakery products due to their high protein and nutritional value. However, the effect of different pulse species and substitution on sensory perception is unclear.
Danai Ioanna Koukoumaki   +8 more
doaj   +1 more source

Production of functional crackers based on non-conventional flours. Study of the physicochemical and sensory properties

open access: yesFood Chemistry Advances, 2023
Crackers are popular snacks that can include functional ingredients in order to make products of higher nutritional value. The effect of partial replacement of wheat flour with barley, grape seed, olive stone, lupin and chickpea flour (10–50%) on the ...
Konstantinos Giannoutsos   +6 more
doaj   +1 more source

How consumer group communication influences brand memory during product injury crises

open access: yesFrontiers in Psychology, 2022
Drawing on the social exchange theory, this study adopted a cross-level framework to investigate the influence of consumer group communication on consumer product image perception and brand memory.
Lei Wang   +5 more
doaj   +1 more source

Social Media vs Traditional Media on Consumer Buying Behavior: The Mediating Role of Consumer Brand Perception

open access: yesMarket Forces, 2021
Consumer brand perception is important for a brand and sustainable growth. Both social media and traditional media affect consumers’ buying behavior and brand perception. Unlike past studies, we have examined the effect of traditional and social media on
Sarwat Liaquat , Ammar Siddiqui
doaj   +1 more source

PECULIARITIES OF THE CONSUMER PERCEPTION OF UKRAINIAN AND FOREIGN BRANDS

open access: yesThree Seas Economic Journal, 2021
Ensuring sustainable competitive advantages is the main goal of the company in a chaotic and unpredictable change in the business environment. Sustainable and long-term competitive advantages are formed mainly on the basis of the new combinations or new ...
Olena Vartanova, Inna Korol
doaj   +1 more source

PENGARUH PERSEPSI HARGA DAN LOKASI USAHA TERHADAP MINAT BELI KONSUMEN PADA PRODUK BUKET DI KECAMATAN SEBERANG ULU II KOTA PALEMBANG

open access: yesJournal of Management Small and Medium Enterprises (SME's), 2022
This study aims to determine the effect of Price Perception and Business Location on Consumer Buying Interest in bouquet products in Seberang Ulu II District, Palembang City.
Ayu Susanti   +2 more
doaj   +1 more source

Consumer Segmentation in the Fashion Industry Using Social Media: An Empirical Analysis

open access: yesJournal of Information and Organizational Sciences, 2023
Social media has developed into a symbolic channel that affects consumer behavior due to the remarkable marketing and ecommerce opportunities that the internet has provided.
Virtika Singhal   +3 more
doaj   +1 more source

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