Results 231 to 240 of about 90,154 (252)

The development, change, and transformation of Management Information Systems (MIS): A content analysis of articles published in business and marketing journals

International Journal of Information Management, 2005
Suphan Nasir
exaly  

Content marketing strategy of branded YouTube channels

Journal of Media Business Studies, 2020
Rang Wang, Sylvia Chan-Olmsted
exaly  

Content Marketing

2014
openaire   +1 more source

Harnessing marketing automation for B2B content marketing

Industrial Marketing Management, 2016
Heini Taiminen
exaly  

Eat, drink, and create content: a multi-method exploration of visual social media marketing content

International Journal of Advertising, 2019
Chinintorn Nakhata, George D Deitz
exaly  

B2B content marketing for professional services: In-person versus digital contacts

Industrial Marketing Management, 2019
Edward C Malthouse, Bobby J Calder, Ebru Uzunoglu   +2 more
exaly  

Content marketing research: A review and research agenda

International Journal of Consumer Studies
Jitpisut Bubphapant, Amelia Brandao
exaly  

Content marketing capability building: a conceptual framework

Journal of Research in Interactive Marketing, 2020
exaly  

The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian commercial saffron corporations

Information and Management, 2013
Fariborz Rahimnia
exaly  

Marketing your university on social media: a content analysis of Facebook post types and formats

Journal of Marketing for Higher Education, 2018
Adam Peruta, Alison B Shields
exaly