Results 261 to 270 of about 2,257,217 (287)
Some of the next articles are maybe not open access.

Identity studies: multiple perspectives and implications for corporate‐level marketing

European Journal of Marketing, 2007
Hong-Wei He, John M T Balmer
exaly  

Determinants of the corporate identity construct: a review of the literature

Journal of Marketing Communications, 2003
T C Melewar
exaly  

Strategic corporate brand alignment

European Journal of Marketing, 2012
John M T Balmer
exaly  

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