Results 261 to 270 of about 2,290,061 (289)
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CSR motivation and customer extra-role behavior: Moderation of ethical corporate identity
, 2016E. Karaosmanoğlu +2 more
semanticscholar +1 more source
Identity studies: multiple perspectives and implications for corporate‐level marketing
European Journal of Marketing, 2007John M T Balmer, Hong-Wei He
exaly
The Corporate Identity Management Process Revisited
Journal of Marketing Management, 2003Russell Abratt
exaly
Corporate identity, corporate branding and corporate reputations
European Journal of Marketing, 2012Nicola Kleyn, Russell Abratt
exaly
Towards a definitive model of the corporate identity management process
Corporate Communications, 1999Helen Stuart
exaly

