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Constructing identity through the consumption of counterfeit luxury goods

Qualitative Market Research, 2010
PurposeThe purpose of this paper is to explore the relationship between the consumption of counterfeit luxury goods and identity construction. The argument is that through the consumption of counterfeit luxury goods consumers obtain real and symbolic benefits that allow them to express a desired social image and further their identity.Design ...
Raquel Castaño, Claudia Quintanilla
exaly   +2 more sources

Viewing usage of counterfeit luxury goods: Social identity and social hierarchy effects on dilution and enhancement of genuine luxury brands

Journal of Consumer Psychology, 2016
AbstractThe use of counterfeit versions of luxury brands is a growing phenomenon. Viewing their use by others may lead consumers to change their perceptions of the genuine brand. In several experiments, female participants viewed (or imagined) a female of varying social classes using a counterfeit or genuine product and were subsequently asked about ...
Barbara Löken, Nelson Amaral
exaly   +2 more sources

Blockchain-Based Countermeasures for Luxury Goods Counterfeiting: A Focused Survey

2023 Fifth International Conference on Blockchain Computing and Applications (BCCA), 2023
This study explores the potential of blockchain-based product authentication systems in mitigating the proliferation of counterfeit luxury goods. By leveraging secure hardware and blockchain technology, these systems integrate unique identifier codes into product tags stored as blocks within a decentralized ledger.
Marko Jevtic   +3 more
openaire   +1 more source

Purchase Intention of Counterfeit Luxury Goods

Cláudio Félix Canguende-Valentim   +1 more
exaly   +2 more sources

Luxury goods and their counterfeits in Sub-Saharan Africa: a conceptual model of counterfeit luxury purchase intentions and empirical test

Asia Pacific Journal of Marketing and Logistics, 2021
PurposeHeeding the call for insights into the Sub-Saharan African international marketing context, this study aims to empirically examine consumers' desires and motivations for buying counterfeit luxury goods. It examines influences on consumers' attitudes and purchase intentions related to counterfeit luxury goods in Rwanda, one of Sub-Saharan Africa ...
Charmant Sengabira Ndereyimana   +3 more
openaire   +1 more source

Luxury Goods vs. Counterfeits: An Intercultural Study

2012
Branding has been around for centuries as a means to distinguish one producer’s goods from those of another. The earliest signs of branding in Europe can be traced back to medieval guilds, which required craftspeople to mark their products as a means of protection against inferior quality ([29], p. 276).
Wagner, Udo   +3 more
openaire   +2 more sources

Folex: An analysis of an herbal and counterfeit luxury goods affiliate program

2013 APWG eCrime Researchers Summit, 2013
The profitability of the underground criminal business of counterfeit or unauthorized products is a major funding source that drives the illegal online advertisement industry. While it is clear that underground online affiliate-based programs are profitable for their owners, the precise business operations of such organizations are unknown to a large ...
Mohammad Karami   +2 more
openaire   +1 more source

Counterfeiting luxury goods

2017
Counterfeiting is one of the oldest crimes in history. In ancient Rome, wine traders counterfeited wine trademarks on amphorae, selling inexpensive local wine as fine Roman wine. By the 13th century, counterfeiting had become so common that, in some European countries, copying a trademark was punished with torture and death.
Ludovica Cesareo   +2 more
openaire   +1 more source

Consumers, Counterfeiters, and Luxury Goods

2020
Counterfeit goods are perceived to be a substantial threat to various industries, especially those in the luxury sector, and the globalisation of trade and communication has offered incomparable opportunities for criminals to engage in such illicit trade.
openaire   +2 more sources

Jailhouse Frocks: Locating the Public Interest in Policing Counterfeit Luxury Fashion Goods

British Journal of Criminology, 2010
=1476964. Bullock, K., Mann, D., Street, R. and Coxon, C. (2009), Examining Attrition in Confiscating the Proceeds of Crime, Home Office Research Report 17, Home Office Research, Development and Statistics Directorate, available online at www.homeoffice.gov.uk/rds/pdfs09/
Wall, David S., Large, Joanna
openaire   +2 more sources

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